Sirha Bake & Snack (Europain)

Sirha Bake & Snack (Europain) is Europe's largest and most prominent bakery exhibition. The event showcases over 100 new products: in terms of ingredients and offerings, we are witnessing a significant rise in natural, organic products and enhanced supply chain transparency. Regarding equipment, flexibility, ergonomics, and energy efficiency are the order of the day.

Sirha Bake & Snack unites all stakeholders across the bakery industry. Over 82,690 professionals explored exhibitors' latest innovations, which are now strategically categorized into three core sectors for the first time: production, sales, and management. The exhibition attracted more than 32% international visitors from around the globe, drawn by French excellence in the sector, marking a 12% increase compared to the previous edition.

The newly launched Europain Forum perfectly captures the industry's dynamic character, providing visitors with comprehensive insights into key trends and best practices. Four dedicated labs hosted over 100 live demonstrations by master pastry chefs and bakers, sharing expert tips and techniques with hundreds of attendees. Three major competitions in the bread and pastry sector enabled visitors to discover innovative recipes and connect with both emerging and established talents.

Looking to exhibit? Contact Juzhan Exhibition Platform to secure your booth today! Sirha Bake & Snack goes beyond expectations, comprehensively covering every detail of the bakery, ice cream, and dessert industries with cutting-edge products, technical services, and equipment. It features highly challenging yet passionate and creative competitions and conferences. Unparalleled media coverage and strategic partnerships make this exhibition your premier choice to unlock new opportunities and capture market share.

Sirha Bake & Snack (Europain) tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.

The 2028 Sirha Bake & Snack (Europain) is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.