Verified: updated on 2026-9-19

EAG (European Amusement & Gaming Expo)

Name: EAG (European Amusement & Gaming Expo)
Start: 2027-01-12T09:00:00+08:00
End: 2027-01-14T18:00:00+08:00
Location: ExCel LONDON
Rating: 4.4

EAG

Dates: 2027.01.12-01.14Show Hours: 09:00-18:00

Venue: ExCel LONDON

Highlights: The UK’s largest and most comprehensive amusement ride exhibition

Standard booth|9 m² incl. basic setup

605 英镑/平方米

Blank booth|From 18 m², construction not included

545 英镑/平方米

View Floor PriceBooth Consultation

Group tour

Duration6 days / 5 nights

Airport transferLocal receptionEntry badge4-star hotelBusiness mealsFull transportSightseeing

17000 CNY/person

View itinerary

Exhibition Data

1/1
Edition

25000㎡
Exhibition area

400
Exhibitors

17314
Visitors

London Amusement Expo Details

The EAG, the UK’s premier amusement‑ride and theme‑park equipment exhibition in London, is Europe’s leading trade event for the amusement‑ride industry. It brings together 400 exhibitors from around the world to showcase cutting‑edge rides, VR systems, theme‑park attractions, and arcade‑game solutions. Covering manufacturers, operators, and project developers, the show provides a platform for presenting state‑of‑the‑art products and facilitating business matchmaking. Key highlights include product launches by industry leaders such as Bandai Namco and SEGA, as well as specialized seminars on virtual‑reality applications and FEC regulations. As an international platform that has evolved from IGX, the EAG distinguishes itself by fostering deep connections between global buyers and Asian supply chains, while maintaining a steadfast focus on technological innovation and compliance‑driven operations.

Industry:: Amusement fair United KingdomAmusement fair LondonAmusement Expo

Organizer:: BACTA (British Amusement Catering Trade Association)

City:: United Kingdom London

Venue:: ExCel LONDON

Address:: One Western Gateway Royal Victoria Dock London, E16 1XL UK - United Kingdom

Profile

The EAG (European Amusement & Gaming Expo) in London is the UK's largest and most comprehensive amusement and gaming exhibition.Evolving from IGX, EAG boasts a long history in the UK.This international exhibition for entertainment, attractions, and gaming provides an ideal platform for exhibitors to stay abreast of the latest market trends and consumer preferences. Manufacturers and operators from diverse sectors will be present to showcase cutting-edge products tailored to visitors' needs and deliver effective business solutions for venues.

The previous edition covered a total area of 25,000 square meters, featuring 400 exhibitors from China, Hong Kong, Japan, Russia, Dubai, Italy, the USA, Spain, Brazil, India, and other regions, attracting 17,314 attendees.

Notable exhibitors include Bandai Namco, SEGA, Elaut Sales, JNC Sales, Astra Games, BACTA, Crown Leisure, RLMS Sales, UDC, GeWeTe, PMS International, Immotion VR, Suzo, Semnox, Guangzhou Yuehua, Fenxiang, and other industry leaders. (Content copyright belongs to Juzhan. Unauthorized reproduction is prohibited.)

The EAG (European Amusement & Gaming Expo)will also host concurrent seminars covering topics such as payment systems, social media management, arcade operations, FEC (Family Entertainment Center) regulations, staff management, and virtual reality.

EAG (European Amusement & Gaming Expo) tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.