Shenzhen Special Channel Pet Supplies Exhibition (SCPE), held concurrently with the Shenzhen Gift Home Furnishing Fair, has been a flagship event in the gift and home furnishing industry since its inception in 1993. The exhibition was certified by UFI (Global Association of the Exhibition Industry) in 2005, solidifying its status as a leading event in China. With over 100 professional associations and specialized markets leading group visits for procurement, and invitations extended to over 300,000 overseas and domestic professional buyers for business negotiations, this exhibition is considered a 'trendsetter' in the gift industry not only in China but also across the entire Asia-Pacific region.

For pet supplies companies, the Shenzhen Gift Home Furnishing Fair serves as an outstanding trade platform, enabling efficient connections with professional gift procurement entities. Additionally, it provides opportunities to expand into new sales channels such as live streaming e-commerce and private domain team leaders. This exhibition will feature a B+C activity model, enhancing the professionalism and influence of the pet industry while creating immersive scenarios tailored to young consumer groups, aiming to enhance brand awareness and favorability.

Shenzhen Special Channel Pet Supplies Exhibition (SCPE)adopts a new model combining exhibition broadcasts, selection meetings, and recruitment conferences, creating a new platform for brand owners, channel providers, source factories, retail/chain stores, and other high-quality consumer goods suppliers that integrates promotion and sales. It customizes exclusive selection exhibitions for influencers, hosts, team leaders, and private domain channels, inviting top-tier and mid-tier hosts to attend in person and initiate live streaming sales. The exhibition aims to help pet professionals access high-quality resources in research, production, supply, branding, sales, and distribution channels, providing a direct communication platform.