InterCHARM Moscow - Cosmetics and Beauty Equipment Exhibition in Russia is the most professional cosmetics and beauty instrument exhibition in Russia and Eastern Europe. Organized by Reed Exhibitions, a world-leading exhibition group, it has received support from the Russian Federal Government and the Moscow City Government, playing an extremely important role in the Russian Federation's beauty market. (The content of this article belongs exclusively to Juzhan Network. Unauthorized forwarding is prohibited.)

Russia is the largest country in the world, spanning across Europe and Asia. As a major republic of the former Soviet Union, Russia is a very influential country. The cosmetics market in Russia is one of the fastest-growing markets in the world, growing at an annual rate of 8%. It is also the largest cosmetics consumption market in Europe. 90% of people regularly purchase cosmetics. The Russian cosmetics market generated approximately $2.72 billion in 2021. According to market analysis, the revenue of this market will increase to approximately $3.29 billion by 2026. Russian women spend an average of 12% of their income on cosmetics, which is twice as much as Americans or Europeans. Chinese products are also very popular among the Russian people, ranking 7th in terms of import value at $0.47 billion, and are also one of the two countries with the fastest growth in imports in Russia.

InterCHARM Moscow - Cosmetics and Beauty Equipment Exhibition in Russia is an exhibition and forum about conscious and comprehensive beauty methods. It covers knowledge, products, technologies, and trends for salon, spa, health business, and clinic development. Combining conference sections and exhibition halls, it is the best platform to learn about professional products, technologies, or expertise.

InterCHARM Moscow - Cosmetics and Beauty Equipment Exhibition in Russia holds an extremely important position in the Russian Federation's beauty market. Moreover, it is the only exhibition awarded the UFI (International Federation of Exhibition and Congress Associations) quality mark INTERCHARM, serving as a vane for the development of Russian beauty industry.