Bad Salzuflen Furniture Fair, Germany

The Bad Salzuflen Furniture Fair (MOW) in Germany is Europe’s most prestigious and professional furniture ordering event. As an annual trade fair exclusively for German and European furniture buyers, it has grown into the largest regional exhibition in Europe and even on the international stage.

The Bad Salzuflen Furniture Fair (MOW) is a sales- and revenue-oriented furniture show that dominates the European market. All exhibitors can access consumer-focused product information and marketing strategies here. The fair showcases the world’s best-selling products and design trends related to residential interiors. Many domestic German exhibitors also present their distinctive offerings, ranging from essential furniture categories to a wide array of small decorative pieces.

A defining feature of this fair is its unique platform where local European manufacturers converge with international professional buyers and agents—primarily from Europe—to directly view samples and place orders. With its integrated production–exhibition–sales model, the Bad Salzuflen Furniture Fair (MOW) is open exclusively to wholesale, retail, and agency procurement professionals, resulting in significantly higher transaction rates compared to typical international furniture fairs.

Bad Salzuflen Furniture Fair, Germany tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.

Partial exhibitor directory and exhibitor list for Bad Salzuflen Furniture Fair, Germany: KARE DESIGN, Hjort Knudsen, BIZZOTTO, SONGMICS HOME, Fabb, Actona Group, and others. The 2027 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.