Japan Mobility ShowJapan Mobility Show

The Japan Mobility Show is one of the world's premier automotive exhibitions. It showcases passenger and commercial vehicles, motorcycles, and the latest automotive technologies, offering a comprehensive automotive experience. The event features the latest production models and concept cars from domestic and international brands, many of which make their global debut here. Combined with exhibition demonstrations and on-site events, visitors have the opportunity to see and experience cutting-edge developments in automotive engineering, passenger safety, green mobility, and future technologies.

BYD made its debut at the show with five new energy vehicles and core technologies, becoming the first Chinese automaker in history to participate, showcasing the strength of Chinese brands to the world. At its press conference, BYD unveiled the all-electric coupe "Seal" and announced its launch in Japan in spring 2024. Yangwang, BYD's premium new energy vehicle brand, also made its overseas exhibition debut. Its flagship model, the U8, demonstrated its "tank turn" capability on-site, captivating the audience with its groundbreaking technology and performance. Additionally, BYD's Denza brand exhibited its first luxury MPV, the D9, attracting numerous visitors to stop and experience it.

The Japan Mobility Show places a stronger emphasis on future smart mobility, including electrification and intelligent technologies, extending beyond traditional automotive boundaries. Compared to Japanese automakers, BYD from China emerged as a standout highlight of this edition, marking the first time a Chinese car company has participated. BYD's booth was packed with attendees, with aisles filled with spectators, rightfully earning it the title of the "top attraction" in the automotive sector at this year's show.

The Japan Mobility Show offers hands-on experiences across various automotive categories, typically including test drives for passenger cars and motorcycles, as well as ride-and-drive experiences for alternative-fuel passenger and commercial vehicles. It showcases the full spectrum of technologies and equipment from automotive design to maintenance, encompassing the entire automotive industry and providing an excellent business networking platform for exhibitors and visitors alike.