The Shanghai Villa Design and Technology Exhibition (House Design and Technology Exhibition) is one of the theme exhibitions of the International Green Building Materials (Shanghai) Expo. It has emerged in response to industry transformation trends, aiming to assist in the full implementation of the Architect Responsibility System as required by the country.

Currently, the building materials industry is entering a new cycle of structural change. With the in-depth implementation of the '14th Five-Year Plan' and the promotion of new real estate development models, the real estate market is bound to usher in new opportunities for development. The connotation and boundaries of contemporary residential needs are undergoing profound changes, not only addressing the issue of housing but also constantly exploring ways to enhance living quality. With the investment and landing of new projects such as tourist resorts, cultural tourism towns, health care communities, urban renewal, and rural revitalization, the villa market has been infused with new vitality. The demand for intelligent, personalized, and high-quality living spaces has been comprehensively enhanced, with concepts such as economic suitability, health safety, comfort, and aesthetics becoming the mainstream in the market.

Based in Shanghai, with the Yangtze River Delta as the core, the exhibition radiates globally. It is structured around an overall framework of '1+3+7+N'. That is, 1 core positioning: creating a grand villa event that focuses on 'green', 'low carbon', 'smart', and 'safe', showcasing the trends of villa intelligence, environmental sustainability, and personalized customization; 3 major thematic exhibition areas: villa structure and exterior protection system, villa interior decoration, and villa supporting facilities and outdoor systems; 7 major application scenarios: resort hotels/B&Bs, private villas, age-friendly villas, commercial villas, high-end clubs, new countryside construction, and urban renewal; N forums and activities: themed forums, salons, business matching meetings, authoritative awards, project visits, etc. Spanning the entire industrial chain, it provides channels for trend release, exhibition display, information exchange, business cooperation, and order acquisition. The exhibition deeply explores new industry opportunities, continuously promotes industry transformation and upgrading, innovation breakthroughs, and injects strong momentum into the industry's march towards marketization, specialization, and internationalization.

The Shanghai Villa Design and Technology Exhibition (House Design and Technology Exhibition) responds to these trends, explores niche markets, and promotes transformation through new productivity. It fully interprets the landscape of the entire villa space construction and decoration industry chain, striving to establish a professional trade platform for the villa field with a strong determination to provide business services to enterprises, making it a highly valuable exhibition in the Chinese market for the villa sector.