Australian Agricultural Machinery ExhibitionPRIMEX

The Australian Agricultural Machinery Exhibition (PRIMEX) is one of Australia’s largest coastal agri‑business events, bringing together world‑leading brands and suppliers with the target audiences of the agriculture, forestry, fisheries, and natural resources sectors.

An “From Field to Fork” experience will be showcased at the exhibition, which targets sustainable farmers and suppliers, informed consumers, food enthusiasts, industry organizations, the food supply chain, and international delegations. This year, PRIMEX repositions itself as a bridge between farmers and consumers by highlighting sustainable solutions for primary production.

Australia is among the world’s most advanced agricultural nations, holding a global leadership position in agricultural research, production, management, and commercialization, backed by extensive expertise. The show features over 3,000 products and services tailored to agricultural professionals, offering businesses an exceptional opportunity to promote their brands, drive sales, and forge meaningful connections with customers.

With a large visitor turnout and strong exhibition results, PRIMEX enables participating companies to gain valuable first-hand insights into the Australian market, engage directly with overseas users and distributors, expand their sales channels, and stay abreast of the latest developments in the agricultural sector.