Shanghai International Outdoor Cycling Equipment Exhibition (CHINA CYCLE)CHINA CYCLE

The Shanghai International Outdoor Cycling Equipment Exhibition (CHINA CYCLE) is one of the world's most influential outdoor product exhibitions. Continuing to deepen its focus on the outdoor sector, it features dedicated zones for water sports, sports bicycles, outdoor travel & lifestyle, and women's sports. Delving into outdoor trends, it innovates with the IN!OUTDOOR Trend & Functional Gear Launch Zone. Guided by sustainable development principles, it adds an Environmental Protection & Public Welfare Zone to promote and raise awareness of environmental conservation.

As a specialized sub-exhibition of the China International Bicycle Exhibition, it leverages China's core position in the global two-wheeler industry. It gathers complete vehicle manufacturers, component enterprises, and industry chain partners from around the world to build an efficient international trade and technology exchange platform, jointly exploring development opportunities in the green mobility sector.

This edition is expected to utilize 13 exhibition halls, centrally showcasing complete bicycles, e-bikes, core components, cycling gear, and related accessories. Catering to international trade demands, the organizing committee will continue to launch and upgrade its Trade Matchmaking Service, precisely connecting procurement needs from Europe, America, Southeast Asia, the Middle East, and other regions. It will focus on hot sectors such as high-end components, smart e-bikes, children's bikes, and outdoor cycling equipment, providing efficient one-on-one business negotiation opportunities for exhibitors and global buyers.

While serving B2B clients, the Shanghai International Outdoor Cycling Equipment Exhibition (CHINA CYCLE) also extends its reach to B2C consumers. Building on the outdoor theme, it integrates advantageous resources from sports, tourism, and fashion, supplemented by multi-category interactive and experiential activities, further meeting the industry's needs for sharing and communication.

The Shanghai International Outdoor Cycling Equipment Exhibition (CHINA CYCLE) brings infinite possibilities to urban life, public health, and entertainment. It showcases the current trends of high-end, branded, and international development in the bicycle industry, as well as new achievements in the smart, lithium-powered, lightweight, and fashionable evolution of e-bikes and motorcycles. In addition to the main bicycle hall, dedicated zones for e-bikes & motorcycles, children's bikes, and outdoor cycling gear are established. It also serves as a crucial platform for premium European and American brands to enter the Chinese market and for international professional visitors to seek Chinese partners, with new overseas exhibitors and international brands debuting annually.

Against the backdrop of accelerating global green and low-carbon transition, the two-wheeler industry is entering a new phase of development. CHINA CYCLE will continue to play a vital role in connecting global industry resources, partnering with industry peers to jointly drive the two-wheeler sector toward a smarter, greener, and more sustainable future.