Exhibition Information
Exhibition Introduction
The Value of Participating in the Global Pet Expo (GWPF)
- A Nationwide Touring Model, Building a Pan-Regional Pet Industry Ecosystem Platform. Through its innovative “Ten-City Tour” format, the expo has successively visited key cities including Guangzhou, Wuhan, Chongqing, Tianjin, Changsha, Hefei, Nanchang, Nanning, Guiyang, and Xiamen, covering the North, Central, South, East, and Southwest regions. This “Exhibition Plus” model deeply integrates industry resources, stimulates regional pet economy growth, and provides enterprises with a strategic pathway to establish multiple footholds across the country while cultivating distinct regional markets.
- Nine Specialized Zones Covering the Entire Industry Chain, Precisely Meeting Niche Demands. The expo features nine thematic zones—Pet Food, Pet Supplies, Veterinary Care, Food Supply Chain, Cat Show, Reptile & Exotic Pets, Birds Show, Rabbit Industry, and Foreign Trade/Cross-Border/OEM—spanning everything from staple foods and smart devices to live pets and medical equipment, and from domestic trade to cross-border expansion. This comprehensive coverage ensures exhibitors and professional buyers have access to precise, efficient matchmaking opportunities.
- A Multi-Faceted Integration of “Exhibition + Conference + Competition + Showcase,” Creating an Immersive Value Ecosystem. Concurrent with the expo, dozens of professional forums are held, including the Pet Industry Channel Development Conference, the K9 Cup National Pet Industry New Channels E-Commerce Conference, and the National Companion Animal Medicine Conference, bringing together industry leaders to discuss supply chain integration mechanisms and channel upgrade pathways. Spectacular events such as the FIFe International Purebred Cat Show, the National Pet Industry Vocational Skills Competition, the Floral Art Pet Runway Show, and the Pet Carnival further enhance the experience, fostering a mutually friendly environment between humans and pets and seamlessly blending B2B exchanges with C2C experiences.
- Gathering Global Buyer Resources, Establishing an Efficient Trade-Matching Platform. Leveraging the organizer’s 21 years of exhibition expertise and deep industry data analytics, the expo extends targeted invitations to domestic and international buyers—including distributors, agents, veterinary clinics, chain stores, community leaders, and cross-border e-commerce platforms. Each event welcomes tens of thousands of professional purchasers and pet lovers, while concurrent foreign trade/cross-border/OEM conferences provide overseas buyers with one-stop procurement services, assisting suppliers with advance appointments, on-site sample inspections, and collaborative negotiations.
- Digital Empowerment Driving Industry Upgrading, Leading Innovation Trends. The expo aggregates global pet industry metaverse supply chain resources, bridging supply-and-demand gaps across upstream, midstream, and downstream sectors, pioneering new hybrid models, business formats, and industries. Simultaneously, the World Pet Star Awards recognize “new products,” “premium products,” “hot products,” and “blockbuster hits,” honoring innovation and creative design while setting quality benchmarks for the industry. For companies seeking to grasp industry trends, expand nationwide, and connect with global resources, participation in the expo remains an indispensable strategic platform.






