Jeddah International Beauty Expo, Saudi Arabia

The Jeddah International Beauty Expo brings together global brands, creators, and industry leaders in an extraordinary experience. Committed to setting a new benchmark for the beauty and fragrance sectors, it unites industry pioneers and professional attendees from around the world.

More than just an exhibition, the Jeddah International Beauty Expo serves as a platform for unlocking limitless business opportunities. As Saudi Arabia boasts the highest per capita beauty spending in the Middle East, this event will provide participating companies with a vital gateway to this high-potential market and help them forge strategic partnerships.

In recent years, the beauty and personal care industries in the Middle East and Africa (MEA) have experienced rapid growth, with Saudi Arabia emerging as a pivotal driver of this expansion. This burgeoning market potential was highlighted in 2023, when leading international research firms projected exceptionally strong growth: Mordor Intelligence forecasts that the MEA beauty and personal care market will expand from USD 23.4 billion in 2023 to USD 28.3 billion by 2028, reflecting a compound annual growth rate of 3.88% over the forecast period (2023–2028). Saudi Arabia stands as one of the key markets within this dynamic sector.

This exhibition connects brands, distributors, retailers, influencers, and industry professionals within a vibrant ecosystem, fostering collaboration, growth, and market expansion. Whether you are launching new products, enhancing brand visibility, or exploring fresh partnership opportunities, the Jeddah International Beauty Expo offers a premier convergence point for the industry.

Jeddah International Beauty Expo, Saudi Arabia tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.