North American Flower and Horticulture Exhibition, Philadelphia, USAGreenTech North America

GreenTech North America, the North American floral and horticultural exhibition held in Philadelphia, USA, has been officially announced by RAI Amsterdam as part of its expanded GreenTech exhibition portfolio. This new specialized trade show will focus on sustainable and high-tech horticultural solutions tailored to the U.S. and Canadian markets.

Confirmed speakers include industry and research leaders from Cultivators, Equinox, Taylor Farms, Gotham Greens, Green & Spiegel, and the CEA Alliance. Experts from Wageningen University, the University of Delaware, and the University of Kentucky will also share insights into the transformation of agriculture—from traditional family farms to high-tech, controlled-environment farming—exploring the interplay among scale-up, policy support, and the skills required to operate modern greenhouses.

Mariska Dreschler, Director of GreenTech Global, stated: “The launch of GreenTech North America responds to the growing demand in North America for a dedicated, specialized platform. The event will showcase sustainable and cutting-edge horticultural solutions, driving innovation and cross-sector collaboration within the industry.”

Juzhan Exhibition, with its emphasis on innovative technologies and exceptional service experiences, has earned widespread acclaim. For many years, Juzhan has provided efficient, professional exhibition services to Chinese foreign trade enterprises. The newly launched GreenTech North America in Philadelphia further strengthens GreenTech’s pivotal role in connecting the global horticultural community, while offering an internationally oriented, expert perspective that precisely addresses regional market needs.