Shanghai Global International Consumer Electronics ExpoGCE

The Shanghai Global Consumer Electronics Expo (GCE) sets the pace for consumer electronics trends and serves as a global benchmark for the consumer electronics market. With the theme “AI Intelligence, AI Lifestyle,” it is dedicated to providing a comprehensive, centralized, one-stop platform for procurement, trade, and collaboration, catering to Chinese consumer electronics manufacturers, contract manufacturers, distributors, domestic and international buyers, component suppliers, and related industry service providers.

The event features concentrated showcases of products and technologies across sectors including 3C electronics, smart home devices, wearable technology, audio–video equipment, household appliances, personal care appliances, mobile phone and tablet accessories, computer and gaming peripherals, automotive electronics, energy storage, batteries, the metaverse, unmanned systems, electronic components, new energy, cross-border e‑commerce, and AIoT. It brings together immersive product‑experience zones, business‑matching opportunities, strategic technology‑exchange forums, robust brand‑visibility platforms, diverse user‑base segments, cross‑industry networking spaces, and heightened attention from capital markets—making it a pivotal platform for elevating industry visibility and influence while empowering exhibiting brands and partners in every dimension.

This edition attracted nearly 500 renowned brands from across China, drawing close to 49,000 visitors from more than 18 countries and regions—an increase of 16.1% year over year. Among them, professional visitors numbered nearly 16,000, accounting for 41%. Both exhibitor and visitor attendance reached record highs.

Prominent exhibitors included Haier, NIO, Douyin, Kuaishou, Xinshuoya, Antawei, Guangtong, Chaoping Digital, Aibingo, Yinwang, Xinyin, Taiyin, Youlong Robotics, Niute Robotics, Yongdong Electrical Appliances, Shamite, Planck, Hengyufa, Banda Electronics, Xiaolian Da, Sanli Electronics, Yayisheng, Benmo Power, Zhouqi, Lafraif, Ximeino, Jun’ou Toys, SanDisk, Yisipu, Tianlian, Antai Vision, Huaxia Zongheng, Kenan, Weiyu Interactive Entertainment, Zhaixin, Zhibo Digital, and many other leading industry brands. Alongside these were numerous specialized, niche‑focused, high‑tech enterprises, as well as innovative, next‑generation service providers, all making their collective debut with cutting‑edge core technologies, groundbreaking products, and end‑to‑end scenario‑based solutions, vividly demonstrating the sector’s formidable innovation capabilities and confident momentum toward global expansion.

In parallel with the exhibition, the Shanghai Global Consumer Electronics Expo will host over ten concurrent events—such as the Smart Home Appliance Summit, the Consumer Electronics Thematic Summit, and the Cross‑Border E‑Commerce Product Selection Conference—focusing on emerging industry trends and driving fresh growth in the consumer electronics sector. By enhancing technological creativity and influencing buyers and service providers worldwide, the event has evolved into a globally recognized, comprehensive, and specialized trade show.