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Fuzhou International Automobile Expo – Fuzhou International Auto Show
AUTO FUZHOU
- Dates
- Show Hours:
- Highlights
- The largest and most prestigious annual automotive event in Fujian a national Class B auto show and a leading indicator of trends in the Fujian automotive industry.
Exhibition Data
- 1/1
- Edition
- 100000㎡
- Exhibition area
- 1000
- Exhibitors
- 150000
- Visitors
Fuzhou Car Expo Details
- Industry:
- Car fairFuzhouCar Expo
- Organizer:
- China Association of Automobile Manufacturers, Fujian Provincial Department of Commerce
- Venue:
- Fuzhou Strait International Conference & Exhibition Center
- Address:
- No. 198, West Binxi Avenue, Chengmen Town, Cangshan District, Fuzhou City
Profile
The Fuzhou International Automobile Exhibition (shortened to Fuzhou International Auto Show) is a nationally recognized Class B automotive exhibition and a highly influential trade show brand. With an exhibition space spanning 100,000 square meters, it has firmly established itself as the “bellwether of Fujian’s automotive industry.”
In the era of digital transformation,the Fuzhou International Auto Show adopts the slogan “Digital Cars: Technology Leads the Future.” Amid the broader trend toward automotive digitalization, leading car brands will showcase the latest applications of digital technologies across the industry at this year’s event.
The Fuzhou International Auto Show promises an array of highlights: hundreds of manufacturers and dealers will present cutting-edge, limited-edition, and collector’s‑grade models; new‑car unveilings, themed performances, photography contests, and prize‑draw events will run throughout the exhibition, cementing its status as Fujian’s largest and most prestigious annual automotive extravaganza. (All content herein is copyrighted by Juzhan; unauthorized reproduction is prohibited.)
The Fuzhou International Auto Show seeks to jointly advance the high‑quality development of Fuzhou’s automotive sector, support the intelligent transformation of the industry, foster deeper collaboration among ecosystem partners, and contribute to shaping a new future for the automotive field.
Fuzhou International Automobile Expo – Fuzhou International Auto Show tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.
The Exhibition Value of the Fuzhou International Auto Show
- A Core Gateway to the Southeast Automotive Market: As the only national Class B professional automotive exhibition in Fujian Province certified by the Global Association of the Exhibition Industry (UFI), this event has evolved over 24 years into a pivotal platform connecting the industry with consumers in the southeastern region. The 2025 edition will bring together more than a hundred mainstream brands, attract nearly 330,000 visitors, and generate RMB 5.5 billion in sales.
- A Strategic Window During National Day Golden Week: Scheduled during the National Day Golden Week, the show leverages the holiday economy to unlock substantial consumer spending potential. With the 2025 policy exempting new-energy vehicles from purchase tax nearing its conclusion, combined with triple subsidies from national, provincial, manufacturer, financial, and organizing committee sources, it presents consumers with the “best car-buying opportunity of the year.”
- A Hub for Cutting-Edge Technology Launches: Under the theme “Metaverse Unleashed—Intelligent Driving the Future,” the show introduces metaverse scenarios and AI technologies, creating immersive interactive experience zones. Smart devices such as Tesla robots, Unitree robots, and robotic dogs will make appearances, while VR‑based immersive cockpits allow attendees to directly experience advanced intelligent driving technologies.
- Comprehensive Coverage of the Entire Automotive Ecosystem: Spanning over 100,000 square meters, the exhibition gathers more than a hundred leading automotive brands, with new‑energy and intelligent connected vehicles accounting for over 70% of the lineup. Brands including Tesla, BYD, Mercedes‑Benz, and BMW will unveil their latest models, many of which feature advanced autonomous driving capabilities making their debut in the southeastern market.
- Massive Exposure and Precise Audience Attraction: A multi‑channel media strategy ensures targeted outreach, combining online traffic generation with deep offline engagement and year‑round coordination. Numerous KOLs and popular livestreamers will conduct in‑depth explorations of the show, driving efficient conversion through live streaming. Concurrently, the third Fujian Province Douyin Auto Livestreamer Competition will be held, spotlighting emerging local talent in automotive livestreaming.
- Four Concurrent Exhibitions for All‑Age Experiences: Building a 6D consumption matrix encompassing “see, eat, shop, play, compete, and buy,” the show is co‑hosted with an anime festival, a maternity, infant, and children’s expo, and a pet expo, catering to diverse age groups. Heart‑pounding sports camps, car‑life pop‑up stations, and children’s modeling contests further enrich the family‑friendly atmosphere, transforming the event into a vibrant carnival for all generations.
- Institutional Authority and Strategic Insights: Guided by the authoritative expertise of the China Association of Automobile Manufacturers, the show hosts the “Automotive Market Dialogue” roundtable forum, where industry leaders engage in in‑depth discussions on “shared values in the era of technological equity,” contributing valuable insights to the redefinition of value in the age of intelligent vehicles.
Range
- New Energy Vehicle Brands: Tesla, NIO, Xpeng, Li Auto, Zeekr, Avatr, Lantu, IM, Jihu, Aion, Deepal, Dongfeng Yipai, iCAR, Xiaomi Auto, Fangchengbao, Denza, Yangwang, Starway, BYD, Geely Galaxy, Changan Qiyuan, Leapmotor, Dongfeng Nano
- Domestic Passenger Car Brands: BYD, Geely Automobile, Changan Automobile, Great Wall Motors, Chery Automobile, Hongqi, Trumpchi, Beijing Off-Road, Jetour, Maxus, Wuling, FAW Bestune, Dongfeng Fengxing, JAC Motors, Roewe
- Joint-Venture and Foreign Brands: FAW Audi, SAIC Audi, BMW, Mercedes-Benz, Volvo, Lexus, Cadillac, Lincoln, Infiniti, FAW Toyota, GAC Toyota, Dongfeng Honda, GAC Honda, Dongfeng Nissan, FAW-Volkswagen, SAIC-Volkswagen, Changan Ford, GAC Mitsubishi, Changan Mazda, Beijing Hyundai, Subaru, smart, Dongfeng Peugeot, Dongfeng Citroën
- Luxury and Performance Brands: Porsche, Bentley, Rolls-Royce, Lamborghini, Maserati, BRABUS, Lotus
Review
The 46th China (Fuzhou) International Automobile Expo was successfully held from October 1 to 4, 2025, at the Fuzhou Strait International Convention and Exhibition Center. With the theme “Chasing AI, Steering Toward the Future,” the event spanned nearly 100,000 square meters, bringing together 71 mainstream automotive brands. Over the four-day exhibition, it attracted nearly 330,000 visitors, resulting in approximately 18,000 vehicle sales and a total transaction value of RMB 5.5 billion.
As the only national Class B professional auto show in Fujian Province certified by the Global Association of the Exhibition Industry (UFI), this edition of the expo stayed firmly aligned with the “Technology + Experience” narrative, showcasing the latest advancements in automotive intelligence and electrification. New energy and intelligent connected vehicles accounted for over 70% of the lineup, with several models featuring advanced autonomous driving capabilities making their Southeast Asian market debut. The exhibition also introduced an innovative “County-Level Charging and Battery-Swapping Infrastructure Showcase Area,” while smart devices such as Tesla vehicles, Unitree robots, and robotic dogs made appearances, and interactive attractions—including VR immersive cockpits and chess-playing robots—drew large crowds, ensuring a pervasive technological experience throughout the venue.
In terms of consumer incentives, the expo leveraged the combined resources of government agencies, enterprises, banks, industry associations, and the organizing committee, capitalizing on the favorable window created by the national policy exempting new energy vehicles from purchase tax to offer consumers what was billed as the “best car-buying opportunity of the year.” After more than three months of comprehensive pre-event promotion, online and offline exposure reached hundreds of millions of impressions, while on-site raffles offering the chance to win vehicle usage rights further ignited consumer enthusiasm, vividly demonstrating the robust vitality of Fujian’s automotive market.
Fuzhou International Automobile Expo – Fuzhou International Auto Show Range
- Passenger Vehicles
- Commercial Vehicles
- New Energy Vehicles
- Automotive Components
- Recreational Vehicles
- Customized Vehicles
- Motorcycles
- Yachts
- Automotive Accessories
- Consumer Goods
- Automotive Maintenance Equipment
Booth Sales
Ms. ZengGold-Medal PM
3 Years Booth Sales
2026 Fuzhou Car Ticket Sales
Mr. HanGold-Medal PM
3 Years Booth Sales
Ms. LiuGold-Medal PM
3 Years Booth Sales
Fuzhou Car Venue
Fuzhou Car Booth Price
Process
- 1.Submit the business license of the company
- 2.Submit product picture and name
- 3.Receive exhibition presentation documents and booth drawings
- 4.Submit booth application form/Sign booth contract
- 5.Pay the contract booth deposit
- 6.Prepare for exhibition