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HOT11th
Craft Beer Conference & Exhibition Asia (CBCE)
CBCE
- Dates
- Show Hours:
- Highlights
- An international event for the Asian craft brewing industry


Craft Beer Conference & Exhibition Asia (CBCE) Same Period Exhibition
Exhibition Data
- 1/1
- Edition
- 18000㎡
- Exhibition area
- 280
- Exhibitors
- 15000
- Visitors
Shanghai Beverages Expo Details
- Industry:
- Beverages fairShanghaiBeverages Expo
- Organizer:
- NürnbergMesse
- City:
- Shanghai
- Venue:
- Shanghai New International Expo Centre
- Address:
- No. 2345 Longyang Road, Pudong New Area, Shanghai
Profile
Craft Beer Conference & Exhibition Asia (CBCE) stands as Asia's authoritative international event for the craft beverage industry. CBCE builds a dual-platform ecosystem connecting brewing ingredients, equipment manufacturing, and end-consumption, dedicated to creating a one-stop supply-demand matchmaking and business networking hub.
Craft Beer Conference & Exhibition Asia (CBCE) accurately captures market trends, expanding into distilled spirits represented by whiskey and gin, as well as low-alcohol beverages represented by hard seltzers and non-alcoholic beers, leading a new wave in the craft industry.
The highly anticipated Craft Beer Summit Conference offers comprehensive insights, from industry trend analysis and market entry support to expert breakdowns, live Q&A sessions, operational best practices, and risk management guides. It delivers an all-around, multi-tiered, and high-density craft beer experience.
Craft Beer Conference & Exhibition Asia (CBCE) attracts professional visitors including domestic and international brewers, certified tasters, F&B professionals, executives from major beer enterprises, practitioners from small and medium-sized breweries, manufacturers, distributors, agents, and retailers. It also draws representatives from national regulatory authorities, provincial/municipal beer associations/chambers of commerce, food science experts and scholars from universities and research institutes, investment institutions, industrial designers, brand strategists, and domestic and international media.
Craft Beer Conference & Exhibition Asia (CBCE) tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.
Craft Beer Conference & Exhibition Asia (CBCE) Range
Craft Beer Community: Gathers over a hundred domestic and international craft beer brands. It serves not only as a venue to taste premium craft beers but also as a professional B2B matchmaking platform for brand owners and channel partners.
Expert Tasting Session: Features a curated selection of craft beers hosted by industry experts. They will share exclusive tasting techniques with nearly 100 domestic bar and restaurant operators and brewers, exploring the transformative power of craft beer on the palate.
Craft Beer Summit Forum: Invites top-tier industry authorities to analyze domestic and international beer market trends and share cutting-edge global brewing technologies.
Opening Gala Dinner: Provides a secondary networking space beyond the exhibition halls for domestic and international exhibitors, professional visitors, and other craft industry professionals. It fosters solid business partnerships while enjoying drinks and conversations with industry peers.
Brussels Beer Challenge China Awards Ceremony: Join us to witness the highlight moments as Chinese breweries receive awards at this internationally renowned beer competition.
Craft Beer Blind Box Redemption: A special perk for craft beer enthusiasts. Attendees can participate in an on-site stamp collection activity. Those who collect all required stamps can redeem a craft beer blind box at the prize counter and take home surprise gifts.
Booth Sales

Manager ChenGold-Medal PM
3 Years Booth Sales
2027 Shanghai Beverages Ticket Sales

Mr. HanGold-Medal PM
3 Years Booth Sales
Shanghai Beverages Venue
Shanghai Beverages Booth Price


Process
- 1.Submit the business license of the company
- 2.Submit product picture and name
- 3.Receive exhibition presentation documents and booth drawings
- 4.Submit booth application form/Sign booth contract
- 5.Pay the contract booth deposit
- 6.Prepare for exhibition












