Munich Shanghai Electronic Show

Five Reasons to Attend electronica China

• Asia’s Flagship Exhibition for the Electronics Industry: As Asia’s leading specialized exhibition for the electronics sector, and leveraging the global resources of the Munich-based electronica network, this event has, over more than two decades of dedicated development, become a benchmark in the fields of electronic components, system integration, and cutting-edge applications. The show brings together over a thousand industry-leading companies from around the world and attracts tens of thousands of professional visitors, providing a strategic platform for companies to showcase their capabilities and connect with global resources.
• Comprehensive Coverage Across the Entire Industry Value Chain: The exhibit range fully encompasses core segments including semiconductors, sensors, passive components, connectors, switches, wire harnesses and cables, printed circuit boards, power supplies, test and measurement equipment, displays, and electronic manufacturing services—spanning everything from discrete components to complete system integration solutions. At the same time, it highlights technological solutions tailored to vertical application areas such as new-energy vehicles, smart cars, green energy, smart factories, the Internet of Things, smart wearables, the Industrial Internet, data centers, and smart homes.
• A Global Resource‑Connecting Platform: As an integral part of the electronica global exhibition series, this event shares the extensive resources of the Munich-based exhibition network, bringing together outstanding domestic and international companies alongside highly motivated professional audiences—including end‑users, academic and research institutions, and procurement decision‑makers. This creates an optimal environment for exhibitors to engage with target customers and seize business opportunities.
• A Launchpad for Cutting‑Edge Technologies: The exhibition serves as a central venue for unveiling new products, technologies, and solutions. A specially curated “Brand NEW” thematic initiative focuses on product launches, establishing a dedicated technology‑release matrix. Supported by precise industry‑resource matchmaking mechanisms, it helps companies capture market leadership and accelerate the commercialization of pioneering innovations.
• In‑Depth Enrichment Through High‑Level Forums: Concurrently, more than ten high‑quality technical forums are held, addressing hot topics such as automotive electronics, new‑energy vehicles, intelligent manufacturing, AI technologies, the Internet of Things, embedded systems, energy storage, third‑generation semiconductors, humanoid robotics, motor drives, and connector technologies. These forums bring together industry experts, corporate representatives, and research institutions to share forward‑looking insights and outline emerging industry trends.
• Strong Partnerships and Government Support: With robust backing from the Shanghai International High‑Tech Industrialization Exhibition Foundation (SIIEF), the SMT Committee, the Guangdong Electronic Society, and other industry associations, and drawing on proven exhibition expertise and extensive industry networks, the event delivers premium services and adheres to international standards for participating enterprises.
• Integrated Marketing Services for Lasting Impact: Comprehensive integrated marketing support is provided before, during, and after the event. Through multi‑channel outreach and targeted industry‑resource matchmaking, exhibitors can achieve dual value—enhancing both their brand visibility and their business outcomes.