Hong Kong International Travel Expo

The Hong Kong International Travel Expo (ITE) is the leading international travel trade show in the Asia-Pacific region, once again bringing together hundreds of exhibitors from around the world to engage face-to-face with buyers from China’s Greater Bay Area and across Asia, exploring new opportunities.

The Hong Kong International Travel Expo (ITE) will feature approximately 448 exhibitors from 55 countries and regions, along with 8,000 buyers and industry professionals—85% and 50%, respectively, hailing from outside Hong Kong—and an estimated 74,000 members of the general public.

This edition has attracted a greater share of overseas professional visitors (46% from beyond Hong Kong), while the general public comprises predominantly high-end independent travelers, underscoring that ITE’s recovery is of high quality. Over 70% of ITE’s professional attendees come from the Greater Bay Area, including major Chinese cities such as Hong Kong, Shenzhen, and Guangzhou.

Surveys reveal that the general public consists of sophisticated independent travelers—well-educated, frequent globetrotters who are willing to spend more on outbound travel. At ITE, they can customize itineraries by engaging directly with exhibitors worldwide and then book online; they may also attend on-site seminars to gain inspiration and plan their trips in detail.

The Hong Kong International Travel Expo (ITE) lives up to its name as an internationally oriented travel exhibition. Beyond its unique location, robust infrastructure, and Hong Kong’s established global standing, the city has long served as a key service hub in Asia, making the Hong Kong International Travel Expo an effective platform for connecting Asian businesses with international markets.

Hong Kong International Travel Expo tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.

Partial exhibitor directory and exhibitor list for Hong Kong International Travel Expo: AsianGatewaysPakistan, 开元周游集团, 珠海市担杆佳蓬旅游有限公司, APARTMENT HOTEL MIMARU, 同程网络科技股份有限公司, 北京老舍茶馆有限公司, and others. The 2027 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.