Hong Kong Jewellery & Gem Fair

The Value of Participating in the Hong Kong Jewellery & Gem Fair

• One of the largest and most influential annual sourcing events in the global jewellery industry. The Hong Kong Jewellery & Gem Fair comprises two flagship events: the “Hong Kong International Jewellery Show” (March), organized by the HKTDC, and the “Global Event | September Hong Kong Jewellery & Gem Fair” (JGW, September), hosted by Informa Markets. Leveraging Hong Kong’s strategic position as a free port and a global jewellery trading hub, these two fairs annually attract tens of thousands of buyers from hundreds of countries and regions, serving as the ideal launchpad for international jewellery brands, loose stone suppliers, and designer labels to unveil new collections and connect with worldwide distribution networks.
• A one-stop commercial platform covering the entire value chain, enabling global sourcing within a single exhibition. The fair comprehensively covers the full spectrum of the jewellery industry—from raw materials like diamonds, colored gemstones, and pearls, through various K-gold, sterling silver, and finished diamond jewellery pieces, to jewellery design, packaging, and technological solutions. With an extensive range of exhibits, it caters to both high-value collector-grade gems and everyday fashion jewellery, meeting the diverse needs of buyers and exhibitors alike. Beyond being a stage for showcasing premium products, it serves as a central hub for tracking international jewellery trends and identifying long-term, reliable partners.
• Precise connections with global key buyers and decision-makers. The March “Jewellery Double Show” brought together approximately 4,000 exhibitors from over 40 countries and regions, drawing more than 82,000 professional buyers, with notable increases in attendees from Europe, Southeast Asia, and the Middle East. Similarly, the September JGW attracted over 3,000 exhibitors and more than 50,000 buyers from 140 countries. The quality of visitors is exceptionally high, encompassing major retail chains, regional distributors, independent boutique owners, and high-net-worth custom clients, allowing exhibitors direct access to discerning customers with genuine purchasing power and decision-making authority. At the same time, the fair actively embraces digital trends, integrating e-commerce elements and livestreaming influencers, leveraging an “online-plus-offline” synergy to help exhibitors capitalize on e-commerce opportunities in mainland China and globally.
• Unique value for Chinese enterprises—serving as a pivotal gateway to link domestic businesses with global markets and reshape brand image. The Hong Kong Jewellery Fair acts as an accelerator for Chinese jewellery companies transitioning from “world factory” status to becoming international brands. Benefiting from the geographical advantage of being “next door” and favorable duty-free policies, the fair not only provides a traditional platform for Chinese firms to showcase exquisite craftsmanship and secure overseas bulk orders, but also offers an exceptional venue for promoting original designs and establishing high-end brand identities. With renowned local brands such as Chow Tai Fook and Shieh Chui Lin competing alongside top-tier international labels, the fair effectively elevates Chinese companies’ industry standing and international influence. Moreover, it serves as an outstanding forum for domestic designers to exchange ideas and collaborate with cutting-edge global design concepts.
• A vanguard for technological innovation and industry trend-setting. The fair functions as a lookout tower for observing emerging technological and design currents in the jewellery sector. Whether it’s iterative advancements in laboratory-grown diamond technology or digital transformations enabled by AI-driven jewellery design, dedicated display areas are provided. At the fair, emeralds, rubies, sapphires, and other high-quality colored gemstones enjoy strong sales momentum, with buyers placing increasingly stringent demands on cutting techniques and clarity. Meanwhile, European and American buyers are showing growing preferences for sophisticated designs, leading to a gradual decline in demand for traditional yellow gold products—a clear indication that the industry is accelerating its shift from merely selling materials toward higher-value-added areas emphasizing design and branding. Concurrently, the fair hosts numerous forums and auctions, offering exhibitors critical insights into future industry trends.