K Beauty Expo

The K Beauty Expo in Seoul is South Korea's premier beauty and cosmetics exhibition.Co-organized by KOTRA (Korea Trade-Investment Promotion Agency), KPCA (Korea Cosmetics Industry Association), and KCA (Korea Beauty & Hairdressing Association), it aims to promote the development of South Korea's beauty industry and foster international exchange.

The K Beauty Expo is a comprehensive event covering all sectors of the beauty industry. It provides a platform for face-to-face interaction and networking among industry experts and attendees, with a wide array of beauty products and cosmetics launched and showcased at this large-scale exhibition.

Exhibits span beauty, cosmetics, hair care, nail care, skincare, beauty equipment, SPA, makeup, fragrances, personal care, and health foods. Additionally, the expo invites beauty industry experts and corporate representatives from around the world to exchange insights and share the latest trends and technological achievements in the beauty sector.

Each edition of the K Beauty Expo attracts dealers, distributors, manufacturers, and other professionals from the global beauty and hairdressing industry. It serves not only as a vital showcase for South Korea's beauty industry but also holds significant influence in the Asian and global beauty markets, drawing industry professionals worldwide.

K Beauty Expo tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.

Partial exhibitor directory and exhibitor list for K Beauty Expo: DERMALINE, Daycell Cosmetics, ISC, 汕头市科韵塑胶制品有限公司, Ningbo Longway Packaging S&T Co., Ltd, FIRSTMARKET CO., LTD., and others. The 2026 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.