China (Zhongshan) Home Appliance Fair

The China Zhongshan Home Appliance Fair (China Household Goods Fair), since 2019, has undergone a comprehensive upgrade. In addition to covering the full spectrum of home appliance categories, it now also features hardware, bathroom fixtures, kitchen cabinets, clothes-drying racks, lighting, and more, creating a multi‑category, all‑encompassing exhibition for household goods. This enables distributors to conduct highly efficient one‑stop procurement, while helping buyers stay abreast of the latest trends in home‑goods distribution, consolidate resources, and explore new opportunities.

Zhongshan is known as the “Golden Corridor” of China’s home appliance industry, serving as a major domestic production base. It also acts as a pivotal support point for the integrated development of the eastern and western banks of the Pearl River, a key hub along the coastal economic belt, and an important pillar within the Guangdong–Hong Kong–Macao Greater Bay Area.The China Zhongshan Home Appliance Fair centers on Huangpu in Zhongshan, leveraging the industrial strengths of Guzhen’s lighting sector, Shunde’s home appliances, Foshan’s ceramic and bathroom products, and Jiangmen’s leading hardware manufacturing base. By doing so, it provides manufacturers and distributors with expanded opportunities for trade and collaboration, vigorously driving the transformation and upgrading of traditional industries. (All content herein is copyrighted by Juzhan; unauthorized reproduction is prohibited.)

The China Zhongshan Home Appliance Fair adheres to the principle and mission of “Everything for Trade,” ensuring that the fair truly returns to its core purpose: facilitating commerce. Over time, it has successfully established Huangpu in Zhongshan as a premier destination for home‑appliance buyers seeking reliable sourcing options.  “Everything for Trade” not only revitalizes Zhongshan but also injects fresh momentum into the broader home‑appliance, bathroom, lighting, and hardware clusters across the Pearl River Delta. We cordially invite you to join us for a grand showcase of leading brands and exceptional products.

China (Zhongshan) Home Appliance Fair tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.

Partial exhibitor directory and exhibitor list for China (Zhongshan) Home Appliance Fair: 广东正商电器科技有限公司, 佛山市飞燃五金有限公司, 佛山市万尔贸易有限公司, 中山市福之康厨卫电器有限公司, 浦江县辛巴电器有限公司, and others. The 2026 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.

The Exhibition Value of the Zhongshan Home Appliance Fair

• The China (Zhongshan) Home Appliance Fair is one of the largest and most influential home appliance trade events in the Pearl River Delta’s home appliance industry cluster. Established in 2006, it has been held continuously for 37 sessions to date and is widely regarded as a leading indicator for China’s home appliance sector and an important gateway for small and medium-sized enterprises to expand their markets. With “Everything for Trade” as its core mission, the fair leverages the robust industrial foundation of Huangpu Town in Zhongshan—known as China’s “Home Appliance Manufacturing Base”—to create a comprehensive commercial platform that spans the entire home appliance manufacturing value chain.
• The core value of participating lies in its unique “pre‑exhibition, post‑factory” platform model, which precisely connects buyers with upstream manufacturing resources. Huangpu Town is home to 2,813 home appliance and related enterprises, accounting for approximately 70% of the town’s total businesses. It ranks among the nation’s top producers of air conditioners, microwave ovens, electric water heaters, and other key products. The fair has brought together more than 10,000 home appliance manufacturers, component suppliers, and e‑commerce service providers, drawing on resources from Guangdong’s Chaozhou–Shantou region, Lianjiang, as well as major national home appliance clusters in Zhejiang, Shandong, Henan, and beyond. This enables buyers to connect directly with source manufacturers, achieving deep integration between the trade fair and the industrial clusters, where “the fair is the industrial cluster, and the industrial cluster is the fair.”
• The fair has established a one‑stop commercial platform covering the entire home appliance industry chain. The 37th edition features six themed pavilions—Brand Image Pavilion, Consumer Electronics Pavilion, Zhejiang Pavilion, E‑Commerce Product Selection Pavilion, and Components Pavilion—showcasing over 60,000 products across major appliances, small appliances, smart home devices, lighting, bathroom hardware, and other categories. The Components Pavilion focuses on appliance parts, mechanical components, and supporting services, fostering seamless connections throughout the supply chain and creating a complete closed-loop ecosystem—from core components to finished products.
• Keeping pace with trends toward intelligence, digitalization, and globalization, the fair serves as a cutting‑edge hub for innovative product development and channel expansion. At the 2026 edition, the fair significantly elevates its technological content, with many exhibitors integrating technologies such as low‑oxygen cooking, micro‑nano bubble systems, and IoT‑enabled smart solutions into their offerings, while AI‑driven home appliance features become increasingly prominent. For the first time, the fair launches the “First Home Appliance Industry Cluster Product Selection Season,” extending its services beyond the event itself through an integrated online‑offline model of intelligent supply‑demand matching and dedicated offline matchmaking sessions, enabling participants to reap long‑term benefits from a single exhibition.
• The fair deeply cultivates e‑commerce and overseas market channels, providing comprehensive support to help companies expand their reach. At the Autumn 2025 edition, the fair introduced a dedicated e‑commerce zone, generating over RMB 16 million in sales within three days. The 37th edition integrates six major e‑commerce channels—including live streaming and private‑domain platforms—and hosts representatives from Douyin, Video Accounts, and other popular platforms on site, offering end‑to‑end services spanning content seeding, live‑stream conversion, and private‑domain operations. Meanwhile, the cross‑border e‑commerce segment focuses on Southeast Asian markets, featuring product‑matching zones as well as specialized areas for payment, logistics, and intellectual property protection, providing full‑cycle support for home appliance brands seeking international expansion.
• For enterprises, this fair represents a strategic gateway to opening domestic and international markets, connecting with upstream resources, and driving transformation and upgrading. Rooted in Zhongshan—the “golden corridor” of the Pearl River Delta’s home appliance industry—the fair capitalizes on its strong supply chain capabilities and manufacturing advantages to help companies transition from traditional manufacturing to smart, intelligent production, and shift from a primarily domestic‑oriented business model to a dual‑track approach of both domestic and international trade, thereby seizing opportunities in the emerging blue ocean of the home appliance sector.

Notable exhibitors

• Major Home Appliances and Kitchen Appliance Brands: Galanz, Vatti, Vanward, TCL Air Conditioning, Aoma Refrigerators, Weiwang, Lebang, Yalesi, Smes, Xindi, Anbol, Furong Jiwu, Guangdong Solest, Lebang Smart Connect
• Small Household Appliances Brands: Bear Electric, Oulaike Electric (Xiaobai Pot), Elite, Dahongying, Heshuo High-Quality, Kuquan Electric, Nancheng, Haihua, Xinbocheng Electric, Guangdong Yalishi Electric
• Smart Home Appliances and Innovative Products: Rongdian Group (Rongshida), Wanbao, Panasonic Learning Space, Mitsubishi Light Industry
• Components and Supporting Enterprises: Component suppliers, design firms, and manufacturing equipment providers integrated through Huicong Procurement Marketplace