Exhibition Information
展会简介
The Exhibition Value of Interpets Osaka
- Japan’s largest specialized pet industry trade show in the Kansai region.Co-organized by three leading authorities—the Pet Food Association of Japan, the Japan Pet Supplies Manufacturers Association, and the Japan branch of Messe Frankfurt—Interpets Osaka serves as a pivotal platform for accessing Japan’s western market. Japan ranks second globally in the pet industry, behind only the United States, with approximately 49% of households owning pets and a total pet population of 19 million cats and dogs. In 2024, the market size surpassed JPY 1.8 trillion (approximately RMB 110 billion). For overseas companies seeking to enter this high‑value market, Interpets Osaka is an indispensable strategic gateway.
- Comprehensive coverage of the entire pet industry value chain, precisely addressing niche market demands.The exhibit lineup spans core categories including pet food and treats, fashion and accessories, health and grooming, household items, toiletries, veterinary care, and pet insurance, while also featuring cutting‑edge zones dedicated to pet technology, outdoor recreation, and disaster preparedness. The “Pet Technology” zone, making its debut in 2025, showcases smart feeding devices, health‑monitoring equipment, GPS trackers, and other advanced digital solutions, reflecting the trend toward technological innovation in a market where smart‑product penetration has already reached 28%. In 2026, the exhibition will introduce the “Intercats” cat‑focused section, consolidating all cat‑related products to meet the rapidly growing demand in Japan’s feline‑care segment.
- Access to high‑value buyer networks, with decision‑makers accounting for 84% of attendees.Buyers and decision‑makers comprise 84% of the exhibition’s audience, enabling exhibitors to efficiently connect with key channel partners such as retailers, distributors, and importers who have clear purchasing intentions. Buyers in western Japan tend to favor local events, making participation in Interpets Osaka an excellent opportunity to tap into markets beyond Tokyo. Exhibitor feedback indicates that the show not only facilitates wholesale transactions but also fosters cross‑industry collaborations, establishing itself as an essential platform for brand growth.
- Dual B2B and B2C momentum, providing a holistic assessment of market response.On the first day, the event is exclusively open to trade professionals, with on‑site retail prohibited, creating an environment conducive to focused business negotiations. During the subsequent two days, public access allows exhibitors to directly engage with end consumers, testing product performance and generating retail sales that exceed expectations. LG Electronics Japan, for instance, debuted a pet‑specific air purifier at the show and, through interactions with both professional buyers and end users, effectively validated its market potential.
- Authoritative industry programs driving innovation and shaping market trends.The exhibition hosts more than 20 concurrent industry forums, seminars, and specialized competitions. High‑level presentations on topics such as the current state and future trends of Japan’s pet industry, disaster‑preparedness strategies, and interpretations of safety regulations provide strategic guidance for exhibitors to better understand market dynamics and policy directions. Meanwhile, pet grooming contests and other events highlight the latest industry trends, fostering exchanges in technology and creativity.
- Strong international participation, with notable Chinese manufacturing presence.The 2025 edition attracted exhibitors from nine countries and regions, including South Korea, China, Taiwan, Australia, Thailand, and the United States. Chinese companies such as Xiamen Aowang Technology, Guangzhou Huoman Technology, and Ningbo Rongsheng Home Products showcased innovative products—including smart feeders, pet dryers, and cat climbing structures—drawing significant attention from Japanese professionals. Additionally, eight Chinese firms participating under the auspices of PSC Pet Fair impressed the Japanese market with their high‑quality Made‑in‑China offerings, underscoring China’s competitive edge in the Japanese pet supplies sector.





