Exhibition Information
展会简介
Reasons to Exhibit at the Shanghai Kitchen & Bath Show
- Asia’s Flagship Event for the Kitchen and Bath IndustryAs Asia’s largest and most influential specialized trade show for the kitchen and bath sector, KBC brings together thousands of manufacturers, buyers, design firms, and distribution platforms from around the world, serving as a strategic platform for companies to showcase their capabilities and connect with global resources.
- End-to-End Coverage Across the Entire Value ChainThe exhibition features a comprehensive range of products spanning kitchen appliances, bathroom fixtures, hardware accessories, smart systems, age‑friendly designs, prefabricated construction technologies, and more—covering every segment of the industry. From raw materials to finished applications, upstream and downstream enterprises engage in efficient matchmaking, precisely aligning with the needs of key buyer groups such as real estate developers, hotel procurement teams, design agencies, and distributors.
- A Global Hub for Resource NetworkingThe show attracts international giants like Kohler, TOTO, LEJIA, Duravit, and Villeroy & Boch, alongside leading domestic brands such as HEGII, ARROW, and Huida, all competing on the same stage. Industrial clusters from Kaiping, Foshan, Zhongshan, and other regions participate as organized delegations, while regional representatives like Huayi Sanitary Ware, Hanshun Sanitary Ware, and Gubide Sanitary Ware make prominent appearances.
- A New Frontier for Age‑Friendly SolutionsFor the first time, the exhibition has dedicated an independent category to age‑friendly design, with prefabricated technologies and age‑adapted solutions emerging as key selling points. HEGII’s exhibit includes height‑adjustable toilets and washbasins that incorporate thoughtful details—such as strategically placed grab bars—to minimize reliance on assistance, thereby respecting the dignity and psychological needs of older adults.
- Precision‑Driven Business Matching and Efficient ConnectionsLeveraging its deep industry expertise, the show has established a sophisticated business‑matching platform. With 113 sanitary ware companies from Kaiping participating collectively, they are leveraging their strong market presence to capture international opportunities, making this event a crucial gateway for Chinese sanitary ware brands seeking to accelerate their global expansion. Exhibitors can efficiently connect with domestic and international purchasing networks, opening up diversified market channels.
- Comprehensive Supporting Activities for Strategic EmpowermentIn parallel with the exhibition, a series of high‑profile events—including industry forums, new‑product launches, and technical seminars—bring together global thought leaders and experts for in‑depth discussions, providing a premium platform for corporate strategic decision‑making and technological exchange.





