Shanghai International Gift and Promotional Products Exhibition Tickets

The Shanghai International Gifts & Promotional Products Exhibition (GIFTS HOME), the premier sourcing platform for gifts in East China, brings together 100,000 cutting-edge products this year, comprehensively covering four major consumer trends and key procurement scenarios. Aligning with Gen Z–driven market dynamics, the event showcases leading IP holders and design brands, debuting over a thousand innovative trendy toys and cultural‑creative products. Addressing the pain points of corporate cu

The Exhibition Value of the Shanghai International Gifts & Home Products Fair (GIFTS HOME)

• The premier sourcing platform for gifts and home products in East China, and the Shanghai leg of the world’s largest gifts exhibition.Organized by Reed Exhibitions HuaBo, a globally renowned exhibition company, this event serves as the Shanghai edition of its Shenzhen Gifts Show. Since its strong return in 2019, it has rapidly evolved into the most influential gifts industry gathering in East China. Held annually in July at Pudong, the fair is dedicated to helping consumer brands establish robust distribution networks across the region, making it a strategic gateway for gift manufacturers, channel partners, and end‑user groups seeking to expand their presence in the Yangtze River Delta market.
• Comprehensive coverage of the entire industry value chain, offering one‑stop solutions to meet all‑scenario gifting needs.The fair brings together 1,500 exhibitors, showcasing over 100,000 new and best‑selling products. Its product range spans ten major categories, including promotional items, health foods, mobile electronics, automotive accessories, health and beauty products, cultural goods, travel souvenirs, sports and outdoor gear, festive supplies, tobacco and lighter products, timepieces and fashion accessories, as well as gift packaging. From marketing materials and employee benefits to corporate gifts and loyalty‑program rewards, the fair fully addresses enterprises’ diverse procurement requirements across all gifting scenarios.
• Direct sourcing from leading industrial bases, with a flexible supply chain that adapts to varied budgets.The fair features specialized pavilions representing key manufacturing hubs such as Chaozhou ceramics, Zibo glassware, Jiangmen stainless steel, and Ningbo home‑goods, alongside numerous top‑tier brand‑owned factories. These high‑quality, first‑hand sources cater to buyers with substantial budgets. At the same time, small and medium‑sized gift companies offer customized, low‑volume production services supported by agile supply chains, ensuring that everything from traditional food gift boxes to creatively designed gift sets can be sourced on site.
• Empowering the industry through digital innovation and setting new trends.In response to evolving consumer preferences, the fair has launched the “Global Consumer Goods Buyer Festival,” featuring live‑streamed sales events hosted by top-tier and mid‑tier influencers. Concurrently, the Private Domain Group Buying and Video Account E‑Commerce Growth Forum invites frontline practitioners to share real‑world case studies, introducing digital opportunities to the traditional gifts sector. Additionally, demonstrations of Welfare 4.0 full‑scenario solutions help drive the industry toward comprehensive digital transformation of corporate welfare programs.
• Connecting with premium domestic and international buyer networks, fostering high‑value procurement channels.Each year, the fair attracts more than 40,000 core buyers from department stores, home‑goods retailers, e‑commerce platforms, gift manufacturers, distributors, community group‑buying initiatives, and other sectors across Shanghai, Jiangsu, Zhejiang, Shandong, Anhui, Fujian, Jiangxi, and beyond. Procurement delegations from professional associations and regional markets—including the Shandong Gifts Industry Chamber of Commerce, the Qingdao Gifts Chamber of Commerce, and the Wanrun Hotel Supplies Market—further enhance the fair’s role as a vital link between suppliers and discerning buyers.