Shanghai International Licensing Expo LEC
Exhibitor Directory / E-Catalog

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Online Exhibitor Directory
2026 Shanghai International Licensing Expo LECOnline Exhibitor Directory
Exhibitors:345
¥60
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Online Electronic Newsletter
2025 Shanghai International Licensing Expo LECOnline Electronic Newsletter
Phone
Email
Exhibitors:254
¥65
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Online Electronic Newsletter
2024 Shanghai International Licensing Expo LECOnline Electronic Newsletter
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Exhibitors:230
¥65
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Online Exhibitor Directory
2023 Shanghai International Licensing Expo LECOnline Exhibitor Directory
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Exhibitors:298
¥55
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Online Exhibitor Directory
2021 Shanghai International Licensing Expo LECOnline Exhibitor Directory
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Exhibitors:194
¥50
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Shanghai International Licensing Expo LECCatalog consultation

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1. The exhibitor directory / e-catalog will be delivered within 1–2 business days by email to the applicant's inbox . Please check your mail (including spam). If you still do not receive it, contact 0571-88535771.

2. Online directories are for viewing only — no email delivery , and text cannot be copied .

3. Items marked “includes phone / email” include contact details; unmarked items do not.

Fair basics

Name
Shanghai International Licensing Expo LEC
Venue
No. 333, Songze Avenue, Xujing Town, Qingpu District, Shanghai
Short name
Licensing Expo China
Dates
2027.07.14-07.16
Organizer
Licensing Expo China Organizing Committee
Hall
National Exhibition and Convention Center
Visitors
51483
Exhibitors
400

Shanghai International Licensing Expo LECPast exhibitors

  • Anime, Cartoon, and Animation/Entertainment Industry: Alpha Group, Yongsheng Animation, Huaqiang Fantawild, Aiyin, Yizhouren, Pile China, Jiewai Animation, Momo Flower, Xinchuanghua, Shanghai Film Studio Yuan, Lingbang, Dream City, Unicorn Culture, Qimeng Dunjia
  • Gaming and Esports: NetEase Games, Honor of Kings, Game for Peace, Giant Network, Ubisoft, Blizzard, SNK Corporation, Bandai, Finger Universe
  • Platforms and Content Providers: Tencent Video, iQIYI, Bilibili, Yuwen, Alibaba Fish, China Media Group
  • Film, Media, and Production: Universal Pictures, Warner Bros., Legendary Pictures, BBC Studios
  • Trendy Fashion and Lifestyle: , Little Yellow Duck, Babudou, Miniso, Coolle Trendy Toys, March Beast
  • Cultural Heritage/Art/Culture: Palace Museum Imperial Culture, Qianli Fish Culture, Wuxi Tang, PinYuan
  • Sports/Brands/Personalities/IP Representation: NBA, IMG, Katoya, Lebiao, PPW, Tianluoxing, Yaoji, Yidiandian, Michelin
  • Publishing/Literature/Gastronomy: A Bite of China, Tianwen Jiaochuan, Qizhongji
  • Educational Institutions/Technology/Nonprofits/Others: Central Academy of Fine Arts (Higher Education), WuJie AI, SenseTime (Technology/Artificial Intelligence), Harbin Polar Park (Cultural and Tourism Attraction), Chenguang (Cultural and Creative Manufacturing), Wuliu Bufan (Trendy Cultural Creativity), Ruolai (Trendy Toy Brand), Chuangli (Brand Licensing), Juran Culture, JingShi Technology, Kunyin Entertainment (Music/Entertainment Agency), as well as various non-profit organizations and other brand agents
  • Overseas and Regional Exhibition Delegations: Korea’s KOCCA Joint Pavilion, Macao Cultural Affairs Bureau
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Industry scope

Apparel and Fashion Industry:Branded apparel and fashion items; franchise chains specializing in textiles, bags, footwear, hosiery, lingerie, luggage, leather goods, and related products

Jewelry and Accessories:Gold and jewelry franchise stores; diamond boutiques; watch chain stores; furniture and home décor franchise outlets; jewelry franchise shops; specialty gift franchise outlets; various craft‑related chain stores

Beauty, Wellness, and Healthcare Industry:Healthcare franchise chains; hair‑dressing franchised salons; beauty and wellness boutiques; yoga and fitness chain stores, among others

Operators of Commercial Malls and Retail Premises:Subway‑station retail spaces, newly developed commercial buildings, prime urban locations, and emerging shopping districts

Intermediary Service Providers:Brand marketing agencies, corporate image design firms, tax and accounting services, entrepreneurship support centers, intellectual property and trademark registration specialists, and similar entities

Food and Beverage Services:Traditional and regional cuisines; snack‑food discount stores; tea‑house franchise chains; coffee shop chains; Chinese and Western fast‑food outlets; bar chains; a wide array of food and beverage offerings

Commercial Service Providers:Dry‑cleaning franchise outlets; convenience‑store chains; supermarket franchises; pharmacy chains; auto‑detailing franchises; community service franchise outlets; eyewear and watch chain stores; flower and gift‑shop franchises, and more

Photos

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Shanghai International Licensing Expo LEC
Date
2027.07.14-07.16
Venue
National Exhibition and Convention Center

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Directories and e-catalogs are digital goods and cannot be refunded or exchanged.
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You can request an e-invoice from the order page; it will be emailed within about 1–5 business days.