Taiwan Taichung Tea Wine Coffee Baking Exhibition(Taichung Wine & Spirit Festival) has become one of the most important exhibitions for the food and beverage industry in central Taiwan, serving as a stepping stone for manufacturers to enter the international market. It has always taken it upon itself to uphold tradition while continuously applying innovative thinking to invigorate the market.

This year's exhibition focuses on three major themes: "Enjoying Fine Tea", "Drinking Liquid Gold", and "Perfect Baking". The participation of various exhibitors attracted a large crowd. In particular, the high-altitude tea from Huagang, sourced from Hehuanshan mountain spring water at an altitude of 2600 meters in Nantou, thrives in the unique highland environment, producing Oolong tea with a distinct flavor different from that of lower altitude tea regions. Its delicate aroma and lingering aftertaste have captured the attention of many tea connoisseurs.

In addition to showcasing the latest technologies and innovative products, the Taiwan Taichung Tea, Coffee, Baking, and Alcohol Exhibition (Taichung Wine & Spirit Festival) also features exciting ancillary activities such as the "World Cup Siphon Coffee Competition", "Coffee Craftsman Workshop", and the "Tea Aesthetics Experience Hall", providing visitors with a unique sensory feast and satisfying their knowledge-seeking needs. Among these, the "Taiwan Tea Cultural Industry International Forum", organized by the Taiwan Provincial Tea Business Association, discussed brand establishment and industrial development in tea, attracting approximately 200 participants. The lively interaction on site provided a deep exchange platform for traditional tea culture and the new generation.

Taiwan Taichung Tea Wine Coffee Baking Exhibition (Taichung Wine & Spirit Festival) brings together renowned tea varieties and related products from across Taiwan and around the world. Through the host's comprehensive marketing plan, targeting professional groups, the products are effectively communicated. Moreover, through rich and lively marketing activities from pre-exhibition promotion to on-site events, it successfully attracts more potential customers.