China Guangzhou Chain Franchise Expo (GIFE) is organized by the Guangdong Provincial Association of Chain Operations. As an international professional exhibition organizer, the organizer adheres to market-oriented and brand-oriented operations, taking the regional franchising in the most economically developed Pearl River Delta area as a forerunner, radiating all regions across China. It is not only the preferred platform for domestic brands to expand into the South China market but also the best channel for international catering chain brands to enter the Chinese market.

The GIFE conducts a series of matching, negotiation, promotion, signing activities, striving to further enhance the professional service system of the exhibition. A special catering space exhibition area and franchise exhibition area are specially set up to meet the growing demand for overall space design in the catering industry in recent years. During the exhibition, multiple B2B business matching activities will be held, providing one-on-one business matching negotiations for suppliers and purchasers from around the world. The exhibition focuses on developing chain franchising, promoting the rapid development of the upstream and downstream chains of the chain industry, not only providing a negotiation platform for chain franchising enterprises to showcase and expand their businesses but also building an efficient, high-quality, and professional investment franchise investigation platform for investors.

Positioned as one of the most comprehensive service function fairs for catering chain franchises in the Pearl River Delta region, the GIFE will become an efficient platform for catering chain enterprises to promote their brands and recruit franchisees, as well as the best channel for investors to find entrepreneurial wealth creation projects.

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