Cologne, Germany – Promotional Gifts and Giveaways ExhibitionPSI

The Cologne International Trade Fair for Promotional Products and Giveaways (PSI), established in 1960, is regarded as the organizer and voice of Europe’s promotional products industry. It is an internationally leading trade show for the promotional products sector and one of the world’s largest convention venues.

Juzhan has repeatedly facilitated the participation of numerous high-quality enterprises! The Cologne International Trade Fair for Promotional Products and Giveaways (PSI) showcases all the must‑see print‑advertising and promotional items within the B2B segment. The exhibition places particular emphasis on textiles, writing instruments, luggage, special designs, and branded imprints. For both exhibitors and visitors, it offers a unique opportunity to connect with clients and business partners from around the globe and to forge new commercial relationships.

The Cologne International Trade Fair for Promotional Products and Giveaways (PSI) enjoys widespread recognition within the promotional products industry, where promotional products constitute the third major force in the advertising market. PSI is a distinctive marketing initiative that brings together the finest representatives of creative design with advertising service providers; its specially curated exhibition sections, organized in a highly unconventional manner, further enhance corporate branding.