

The 19th Private Label Fair Asia (PLF) ShanghaiPLF
The 19th Private Label Fair Asia (PLF) Shanghai Profile
The 19th Private Label Fair Asia (PLF) Shanghai has become a globally renowned and pivotal commercial exhibition in the industry. Co-organized by the Private Label Professional Committee of the Shanghai Brand Authorization Enterprise Association (PLSC) and the Private Label Manufacturers Association (PLMA), it serves as the Chinese extension of the world's largest Private Label Fair in Amsterdam, Netherlands, and the longest-running Private Label Fair in Chicago, USA.
The 19th Private Label Fair Asia (PLF) Shanghai attracted 21,152 professional visitors from across China and 25 countries and regions worldwide, including the USA, Germany, France, Russia, Italy, Belgium, Japan, South Korea, Malaysia, and South Africa. Gathering industry elites, the event successfully hosted 32 concurrent activities and invited 94 industry leaders to deliver keynote speeches on stage.
The 19th Private Label Fair Asia (PLF) Shanghai drew professionals from supermarkets, convenience stores, specialty stores, e-commerce platforms, social commerce platforms, new retail enterprises, IP customization companies, brand merchants, hotels, catering businesses, maternal & infant stores, health & wellness shops, beauty stores, traders, import & export traders, global buyers, supply chain service providers, manufacturers, production bases, government agencies, chambers of commerce, and media. During the exhibition, a rich array of "Guochao" (China-chic) new products and premium source factories captivated attendees, showcasing the unique charm and strength of Chinese private labels! (Copyright of this content belongs to Juzhan. Reproduction without permission is prohibited.)
FMCG products are inseparable from our daily lives. At PLF, you won't just learn about new product launches from social media or advertisements. Here, you can discover the brilliance of new concepts and cutting-edge technologies anytime and anywhere. Forward-looking consumer goods poised to reshape consumption habits are comprehensively showcased on-site. This is an exceptional platform for exploring innovation and sparking inspiration!
Exhibitor List
The 19th Private Label Fair Asia (PLF) Shanghai Product Range
Daily Necessities: Daily chemical & personal care products (laundry detergent, soap, etc.), kitchen & tableware (cookware, pots, etc.), home textile daily goods (towels, bath towels, etc.), stationery & office supplies, sports & entertainment products, outdoor & travel gear, pet supplies
Food & Beverages: Snack foods, puffed foods, baked goods, dried nuts & roasted seeds, preserved fruits, fresh foods, nutritional products, condiments, braised & stewed foods, alcoholic beverages, water, tea drinks, fruit juices (Copyright of this content belongs to Juzhan. Reproduction without permission is prohibited.)
Health & Beauty: Personal care & cleaning products (wet wipes, toothbrushes, toothpaste, etc.), beauty & cosmetics, medical & hygiene supplies (cotton swabs, band-aids, bandages, etc.), family planning products, etc.
The 19th Private Label Fair Asia (PLF) Shanghai Booth Sales

The 19th Private Label Fair Asia (PLF) Shanghai Ticket Sales

The 19th Private Label Fair Asia (PLF) Shanghai Venue
The 19th Private Label Fair Asia (PLF) Shanghai Booth price

Standard booth Configuration

Blank booth Configuration
The 19th Private Label Fair Asia (PLF) Shanghai Process
1.Submit the business license of the company
2.Submit product picture and name
3.Receive exhibition presentation documents and booth drawings
4.Submit booth application form/Sign booth contract
5.Pay the contract booth deposit
6.Prepare for exhibition
Cooperation














