The Shanghai International Fruit & Vegetable Expo - Asia Fruit Exhibition (abbreviated as: FruitExpo) is co-hosted by the China Fruit Circulation Association, the Shanghai Fruit Industry Association, and FruitExpo. It aims to create a flagship trade exhibition for the global fresh fruit and vegetable industry chain in mainland China.

Centered around China's major consumer market, this exhibition will upgrade its participating sectors, covering a wide range of areas, mainly including the following ten categories: fruits, vegetables, edible fungi, fruit and vegetable facility horticulture, planting breeding, harvesting sorting equipment, packaging, cold chain preservation technology and logistics, deep processing technology equipment, fresh e-commerce and retail operations.

Relying on the extensive global buyer database accumulated from successful past operations and continuous deepening of the national market sales network, it will gather public brands in the domestic fruit industry, provincial and municipal governments, industry associations, and high-quality fruit and vegetable distributors, agents, traders, retailers, chain supermarkets, hotels, catering, and other professional buyers with large-scale purchasing intentions. E-commerce, community/neighborhood retail, micro-businesses, franchisees, etc., new retail channels, both online and offline, integrating supply and demand sides of the fruit and vegetable category, comprehensively and multi-dimensionally assisting participating enterprises in expanding their sales channels.

In this era of constant change, traditional business models are facing unprecedented challenges and opportunities. Doing business is no longer just a simple transactional relationship, but a profound competition about building an ecosystem. The same applies to the fruit and vegetable industry. The Shanghai International Fruit & Vegetable Expo - Asia Fruit Exhibition aims to establish a golden ecosystem for the fruit and vegetable industry, creating a closed-loop for the entire industrial chain. We sincerely invite all colleagues to participate and jointly draw the blueprint for the future of the fruit and vegetable industry!