Durban Tourism Exhibition, South Africa

The INDABA Travel Trade Show in Durban, South Africa, is the largest and most prestigious tourism exhibition in Africa. The event aims to promote South Africa as one of the world’s premier travel destinations and to showcase leading tourism organizations. It seeks to foster a robust tourism network, offering travel agencies opportunities to expand their global footprint, while creating a conducive environment for businesses to connect with clients and for enterprises to collaborate.

Juzhan has repeatedly facilitated the participation of select high-quality exhibitors! At the previous edition of the INDABA Travel Trade Show, the total exhibition space spanned 36,000 square meters, with 757 participating companies hailing from China, Mexico, New Zealand, Turkey, Dubai, Brazil, the United States, Canada, Russia, Japan, Germany, Kenya, Egypt, and other countries. The event attracted a total of 28,410 attendees.

Currently, tourism revenue in South Africa has surpassed that of the mining sector, making it a key pillar of the country’s GDP. Tourism is often referred to as South Africa’s “new gold.” The INDABA Travel Trade Show aims to deliver an exceptional experience, fostering meaningful interactions between customers and industry professionals.INDABA represents an outstanding opportunity for collaboration and mutual understanding between the South African and Chinese tourism sectors, thereby significantly boosting Chinese tourist arrivals to South Africa.

Durban Tourism Exhibition, South Africa tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.

The 2026 Durban Tourism Exhibition, South Africa is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.