Japan Yamanashi Jewelry Expo(YJF), organized by Informa Markets (the organizer of the world's largest jewelry trade fair, the Hong Kong Jewellery & Gem Fair) and the Yamanashi City Jewelry Association, is a leading international B2B trade exhibition in Japan.

Japan Yamanashi Jewelry ExpoYJF) features over a thousand pearl and jewelry accessories. Due to the special limited edition pearl jewelry on display being sold at heavily discounted prices during the exhibition period, with many rare pearl accessories participating in the exhibition, it has attracted many professionals and collectors who love jewelry. (The content of this article belongs exclusively to AllExhibits and may not be forwarded without permission.)

Japan, as the most developed economy in Asia, boasts a massive total market for jewelry and watches. In recent years, the scale of the Japanese import jewelry retail market has continued to expand, especially over the past decade, with some international jewelry brands expanding their markets in Japan on a large scale. On the other hand, there are an increasing number of young people in Japan who do not care about jewelry brand names, which presents an opportunity for some affordable brands that can cater to young consumer demands. Especially in the men's jewelry market, sales have been growing rapidly.

Japan Yamanashi Jewelry Expo(YJF) offers global jewelry buyers a variety of products with excellent quality and price, builds a bridge for communication between participating enterprises, and brings the latest market trends and development dynamics to the industry. It has become a great place for the international jewelry industry to observe the annual fashion trends in the Asian jewelry market, and is also the best platform for some European and American and Asian jewelry merchants to enter the Japanese market.