Hangzhou International Fashion Hair Products Expo – Hangzhou Hair Expo

The 8th Qingdao International Fashion Hair Products Expo (CHPE 2026) was successfully held from April 12 to 14 at the Qingdao International Convention & Exhibition Center (Laoshan Hall). Hosted by the CHPE Organizing Committee, this edition of the expo was themed “Hair Gathers in Qingdao—Trade Connects the World,” marking the industry’s most significant annual trade event.

Exhibition Space and Exhibitor Numbers Reach New Highs. This year’s expo spanned 40,000 square meters, bringing together 800 exhibiting companies from across China. The showcased products covered the entire value chain, including men’s and women’s wigs, hair extensions, hairpieces, training hair, eyelashes, raw materials for hair products, manufacturing equipment, hair care and growth products, scalp treatments, hairstyling tools, and cross-border e-commerce services. Over 300 renowned brands—including Laisa, Xinbai’an, Xinyue Tianlun, Fengyingxiu, Nanjing Daini, Xingzhimeng, 6D Hair Extensions, Shuangxiu, Muzi, Shuoyu, Qingsidai, Xinrui, Xinfa Xian, Sumei International, Baoyuan Hair, and many others—made their collective debut. During the three-day event, more than 60,000 professional visitors attended to explore and procure.

Internationalization Reaches Record Levels. Nearly 200 overseas professional buyers from Europe, North America, the Middle East, Africa, Japan, South Korea, Southeast Asia, and other regions attended the expo. The exhibition halls were bustling with activity, filled with lively negotiations. Overseas buyers meticulously compared craftsmanship, materials, and pricing, conducting sample trials, on-site quotations, and signing letters of intent one after another. Many exhibitors secured multiple international orders on the very first day, pushing the level of international participation to a record high and underscoring Qingdao Hair Expo’s pivotal role as a global hub for hair product trade.

“Wig Innovation Awards” New Product Zone Becomes the Show’s Highlight. This zone featured numerous brands’ cutting-edge innovations—no-styling wigs, all-lace breathable designs, bio‑scalp technology, cooling hair products, and European‑style human hair—all making their debut. Visitors eagerly touched the materials or tried on samples, demonstrating keen interest. Beyond showcasing the industry’s most advanced R&D breakthroughs, this area also provided buyers with a one-stop platform for precise product selection.

A Rich Array of Concurrent Events, with Industry Forums Fully Booked. Throughout the expo, numerous high‑value sharing sessions were held, covering key topics such as cross‑border e‑commerce trends, practical store operations, and brand globalization strategies. The fourth Golden Scissors Wig Trimming Competition took place concurrently, featuring top stylists competing in the “Frees Cup—Women’s Division” and the “Azhong Cup—Men’s Division,” highlighting the ultimate beauty and fashion styling of both male and female wigs. The expo also presented the prestigious “Five‑Star Store” award, recognizing retail outlets excelling in service, reputation, performance, and innovation, thereby setting an industry benchmark.

Strong Positive Feedback from Exhibitors and the Industry. Exhibiting companies widely reported that the quality of professional buyers attending the expo was exceptionally high, with clear purchasing intentions. Many firms noted securing multiple international orders on opening day, affirming the expo’s status as a core platform for expanding into international markets and connecting with overseas clients. As Qingdao serves as a major base for China’s hair product industry and a vital international trading port, the expo provides enterprises with an efficient gateway to global expansion. Attendees agreed that CHPE has become China’s most influential specialized hair product expo—a strategic platform for showcasing products, engaging customers, gaining market insights, and extending businesses worldwide.