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Shanghai Beautylogo

17th

Beauty Lifestyle Expo - Yimeishang Consumer Goods Expo

BEAUTY LIFESTYLE EXPO

Dates
Show Hours:
Venue
Highlights
The leading trade fair for the cosmetics and consumer goods industries
Standard booth
Standard booth|9 m² incl. basic setup
Blank booth
Blank booth|From 18 m², construction not included
View Floor PriceBooth Consultation

Exhibition Data

1/1
Edition
60000㎡
Exhibition area
1000
Exhibitors
50000
Visitors

Shanghai Beauty Expo Details

The Beauty Lifestyle Expo (BEAUTY LIFESTYLE EXPO) is a comprehensive trade platform for the cosmetics and consumer goods industries, bringing together brands, manufacturers, retail sellers, and industry KOLs. The event centers on four core themes—brand essence, retail essence, traffic dynamics, and product innovation—while addressing all omnichannel stakeholders, including C‑stores, platform buyers, private‑domain group leaders, livestreaming hosts, pharmacy OTC channels, offline chain stores, and department‑store supermarkets. Featuring dedicated pavilions for international brands, domestic Chinese brands, and premium manufacturers, the expo also hosts seven trend‑setting forums, attracting professional visitor groups such as retail buyer delegations, KOL networks, and overseas purchasing teams, thereby helping exhibitors unlock new market channels both domestically and internationally.
Industry:
Beauty fairShanghaiBeauty Expo
Organizer:
Yimeishang
City:
Shanghai
Venue:
Address:
No. 2739, Guangfu West Road, Putuo District, Shanghai

Profile

The Beauty Lifestyle Expo - Yimeishang Consumer Goods Expo (BEAUTY LIFESTYLE EXPO) extends an invitation to the entire industry and global partners to explore new opportunities and shape the future. Through this premier global event, Yimeishang will provide in-depth analysis across four core dimensions: brand positioning, retail dynamics, traffic acquisition, and product innovation, empowering upstream and downstream partners to discover new pathways for counter-cyclical growth.

Backed by the trust and support of domestic and international brand/factory exhibitors, retail sellers, and industry KOLs, the expo has established itself as a leading trade exhibition in the cosmetics and consumer goods sector. It also serves as a crucial platform for enterprises seeking to enter the Chinese market.

Guided by its strategic focus on precise traffic, cutting-edge channels, trending categories, and innovative engagement models, Yimeishang is committed to continuously exploring new industry channels to empower exhibitors. This edition will feature dedicated pavilions for overseas brands, domestic brands, and premium manufacturers, alongside seven trending forums where industry authorities will provide expert insights into market developments and share practical experiences. Specialized visitor delegations will include retail seller groups, KOL/influencer tours, and overseas influencer & buyer delegations. The expo comprehensively covers diverse channel roles, including individual online retailers, platform buyers, community group buying leaders, live streamers, KOLs, pharmacy OTC purchasers, offline chain stores, department stores & supermarkets, brand product managers, regional distributors, and wholesalers.

The Beauty Lifestyle Expo will continue to open up new procurement channels for exhibitors, actively leverage its role as an industry leader, and utilize its platform's resource aggregation effect for precision marketing. By bringing together omnichannel buyers from both online and offline sectors, the expo aims to expand domestic and international cosmetics and consumer goods markets, achieving mutual success!

Beauty Lifestyle Expo - Yimeishang Consumer Goods Expo tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.

Partial exhibitor directory and exhibitor list for Beauty Lifestyle Expo - Yimeishang Consumer Goods Expo: 上海微谱检测科技集团股份有限公司, 北京德奥利卡国际贸易有限公司, 黄山隆珠网络科技有限公司, 青岛黛优佳生物科技有限公司, 上海全丽生物科技有限公司, 广东芽拾医疗科技有限公司, and others. The 2026 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.

View more

BEAUTY LIFESTYLE EXPO Exhibitior List

Beauty Lifestyle Expo - Yimeishang Consumer Goods Expo Range

Cosmetics:
  • Personal Care ,
  • Skincare ,
  • Hair & Body Care ,
  • Makeup ,
  • Fragrances ,
  • Beauty Tools
Food:
  • Food & Beverage ,
  • Health Foods ,
  • Traditional Chinese Medicine Tonics ,
  • Health Products
Lifestyle:
  • Home Goods ,
  • General Merchandise ,
  • Accessories ,
  • Small Appliances

Booth Sales

章经理

Ms. ZhangGold-Medal PM

3 Years Booth Sales

2026 Shanghai Beauty Ticket Sales

Shanghai Beauty Venue

Address: No. 2739, Guangfu West Road, Putuo District, Shanghai
Shanghai International Convention and Exhibition Center for Multinational Procurement实拍
Shanghai International Convention and Exhibition Center for Multinational Procurement展馆图
Shanghai International Convention and Exhibition Center for Multinational Procurement实拍图
Shanghai International Convention and Exhibition Center for Multinational Procurement实拍图
Shanghai International Convention and Exhibition Center for Multinational Procurement实拍图
Shanghai International Convention and Exhibition Center for Multinational Procurement实景图
Shanghai International Convention and Exhibition Center for Multinational Procurement实拍图

Venue transport

Metro / rail

Alight at Changfeng Park Station on Metro Line 15; exit through Exit 3 and walk approximately 500–700 meters to reach the exhibition venue.

Alight at Weining Road Station on Metro Line 2; exit through Exit 4 and walk approximately 400 meters to arrive.

Air

From Hongqiao Airport: Take Metro Line 2 to Weining Road Station and exit through Exit 4.

From Pudong International Airport: Take Metro Line 2 to Weining Road Station and exit through Exit 4.

Train

From Hongqiao High-Speed Railway Station: Take Metro Line 2 to Weining Road Station and exit through Exit 4.

From Shanghai Railway Station: Transfer to Metro Line 1 to People’s Square Station, then transfer to Line 2 and proceed to Weining Road Station.

From Shanghai South Railway Station: Take Metro Line 15 directly to Changfeng Park Station.

Drive

Navigation can be set to “Shanghai International Procurement Exhibition Center” or “Underground Parking Lot of the Shanghai International Procurement Center Office Building”.

Shanghai Beauty Booth Price

Standard booth
Standard booth|9 m² incl. basic setup
Blank booth
Blank booth|From 18 m², construction not included
View Floor PriceBooth Consultation

Process

  1. 1.Submit the business license of the company
  2. 2.Submit product picture and name
  3. 3.Receive exhibition presentation documents and booth drawings
  4. 4.Submit booth application form/Sign booth contract
  5. 5.Pay the contract booth deposit
  6. 6.Prepare for exhibition