The Beijing Gift, Premium & Household Goods Fair (GIFTS & HOME) is hosted by the Reed Exhibition Group. It has deep roots in the northern gift channel and has accumulated a wealth of professional buyer resources, recognized as the flagship exhibition for gifts in the northern region. It is considered an indispensable platform for high-quality factories, brand operators, original design, and international products to explore the northern gift market.

For the first time during this exhibition, an e-commerce selection hall was set up with a theme centered on e-commerce. According to reports, the e-commerce selection hall includes popular categories in e-commerce such as smart technology, premium lifestyle, personal care and beauty, home goods, pet supplies, maternal and child toys, office equipment and consumables, food and agricultural products, outdoor items, textiles, etc., aiming to promote the resolution of resource matching issues in the e-commerce industry.

The Beijing Gift, Premium & Household Goods Fair (GIFTS & HOME) covers an exhibition area of 44,000 square meters, with nearly 1,300 brands and enterprises participating, showcasing products from over 20 categories including smart home appliances, cultural creativity IP, and handicraft collections. In addition, the fair invited a number of time-honored brands and new Chinese brands to participate, demonstrating the new look of Chinese brands.

The Beijing Gift, Premium & Household Goods Fair (GIFTS & HOME) The organizer introduced popular live streaming promotion by internet celebrities, inviting several well-known popular female hosts to visit the exhibition and broadcast live, promoting the exhibition and exhibitor products in all aspects, thereby driving fans to pay attention to the exhibition and exhibits together. This has greatly enhanced the brand influence of GIFTS & HOME.