Shanghai International Baby & Maternity Portrait Photography Exhibition (BABY PHOTO)

The Shanghai International Baby & Maternity Portrait Photography Exhibition (BABY PHOTO) is co-organized by the China Council for the Promotion of International Trade Shanghai Sub-Council and the China Portrait Photography Society. The event will continue to integrate upstream and downstream sectors, collaborating with industry leaders to establish a comprehensive professional procurement platform for the baby & maternity photography industry chain. Held concurrently with the Shanghai International Wedding Photography Equipment Exhibition and the Shanghai International Photography Equipment & Digital Imaging Exhibition, it creates a synergistic tri-exhibition platform. Strategically located in the core of the Hongqiao Business District in the Yangtze River Delta, it delivers a refreshed exhibition experience for buyers from across China and worldwide.

BABY PHOTO will host exhibitors from both domestic and international markets, covering maternity & infant apparel, parent-child clothing, children's formal wear, newborn photography props & sample portfolio franchises, graduation photography partnerships, children's photo albums & frames, studio set props, space design & furniture, commemorative products & services, children's celebration & baby banquet franchises, in-hospital & postpartum recovery services, photo post-processing & software, and marketing planning & training management. The exhibition aims to unlock new business opportunities for professional attendees, enabling them to swiftly and directly access the latest products and emerging industry trends.

In today's rapidly growing economy, children's photography has become an essential demand for an increasing number of new middle-class families. Bespoke customization has emerged as a key trend, with evolving consumer mindsets driving new demands and generating fresh growth points for the sector. The steady annual rise in newborns, coupled with higher per capita spending, continues to expand the overall market size of the children's photography industry. (Copyright © JZhan. All rights reserved. Unauthorized reproduction is strictly prohibited.)

BABY PHOTO will spotlight cutting-edge technologies and innovative products, monitor industry development trajectories, share the latest trend insights, and continuously collaborate to drive the transformation and advancement of the children's photography sector.