China International Tea Expo – Hangzhou Tea ExpoTEAEXPO

The China International Tea Expo—Hangzhou Tea Expo (TEAEXPO) covers a total exhibition area of 70,000 square meters and features pavilions such as the National Tea Achievements Pavilion, Regional Public Brand Pavilion, Guest Province/Region/City Pavilion, Digital Pavilion, Famous Tea Pavilion, Creative Pavilion, Tea Machinery Pavilion, Zhejiang Brand Pavilion, Hangzhou Brand Pavilion, and the International Pavilion.

Among these, the Achievements Pavilion highlights the development milestones of the tea industry, tea science and technology, and tea culture over the past century, as well as the sector’s pivotal role in poverty alleviation and the building of a moderately prosperous society. The Regional Public Brand Pavilion showcases representative regional tea brands from various provinces, autonomous regions, and municipalities. The Guest Province/Region/City Pavilion, along with the Zhejiang Brand Pavilion and the Hangzhou Brand Pavilion, present local tea brands alongside tea culture and tea tourism offerings. The Digital Pavilion exhibits the achievements and applications of digital technologies in driving innovation within the tea industry. The Famous Tea Pavilion focuses on the display and sale of teas from the six major tea categories, while the Creative Pavilion features tea-related utensils, apparel, health products, and food and beverage items. The Tea Machinery Pavilion highlights packaging solutions and equipment for the tea industry. Meanwhile, the International Pavilion introduces high-quality teas, coffees, and other specialty products from around the world.

During the China International Tea Expo—Hangzhou Tea Expo (TEAEXPO), a series of thematic events and professional forums will be organized, aiming to realize the vision of “using tea as a bridge to foster friendships, promote exchanges and cooperation, and achieve mutual benefit and win-win outcomes.” In addition, a diverse array of tea‑related activities is planned, including brand‑promotion events hosted by major tea‑producing provinces and enterprises, premium tea‑themed tourism experiences, and guided tastings of renowned teas, among other complementary programs.

The China International Tea Expo—Hangzhou Tea Expo (TEAEXPO) seeks to further integrate tea‑industry resources and establish a seamless channel that extends from tea‑producing regions to consumer markets. By showcasing traditional Chinese tea artistry and tea‑ceremony culture, the event aims to deepen the development of China’s tea industry, strengthen inter‑provincial exchanges and collaboration, and invigorate the market‑driven tea economy. (Copyright of this content belongs to Juzhan; unauthorized reproduction is prohibited.)