China (Chengdu) Dairy Technology Expo

The China (Chengdu) Dairy Technology Expo (Dairy Carnival) is the most influential professional exhibition in China's dairy industry. Dedicated to pooling industry wisdom, focusing on key industrial trends, and gaining insights into cutting-edge developments, it provides a platform for dairy enterprises to exchange technologies and foster trade cooperation. Continuing this tradition, this year's expo will centrally showcase innovative achievements across the entire dairy industry chain—from farm construction to dairy processing, from packaging technologies to smart logistics, and from basic raw materials to deep-processing solutions—comprehensively demonstrating the technological prowess and innovative vitality of China's dairy sector.

This annual industry gala will feature an expansive exhibition area of over 30,000 square meters, bringing together more than 300 domestic and international dairy and related enterprises, with representatives from the entire industry chain converging here. Of particular note, this edition will prominently launch the "Gathering Momentum for Dairy+, Co-creating New Growth" series of activities. Using the core value of dairy products as a link, it will deeply connect downstream industries such as catering, baking, coffee, and tea beverages, pioneering new explorations in cross-industry integration for the dairy sector.

Concurrently, the highly anticipated Dairy Carnival will be held alongside the expo. Themed "Dairy All-Stars, Passion for Healthy Dairy," this public celebration will allow consumers to experience the charm of dairy products up close. Featuring immersive experiences such as VR smart farm tours, creative cheese workshops, and milk tea & pizza showcases, this series of touchable, tastable, and traceable activities builds a comprehensive understanding from farm to table. The industrial depth of the China (Chengdu) Dairy Technology Expo and the public enthusiasm of the Dairy Carnival will shine together, bringing professional achievements into everyday life and allowing consumption upgrades to feed back into industrial development.

Currently, the dairy industry stands at a critical juncture for transformation and development. With growth in traditional retail channels slowing and the consumer market becoming increasingly saturated, dairy enterprises urgently need to identify new growth spaces. Looking at the broader landscape, downstream sectors such as catering, baking, coffee, and tea beverages are thriving, with continuously rising demands for the flavor, functionality, and health attributes of dairy products. Dairy is never just a glass of milk on the breakfast table—it is the butter and cheese in baking, the milk cap and base in milk tea, the latte art and rich aroma in coffee, and the finishing touch in creative culinary dishes.

From a long-term perspective, "Gathering Momentum for Dairy+" is not merely an innovative exploration for an exhibition, but an advocacy for an industrial philosophy: encouraging dairy enterprises to embrace downstream markets with a more open attitude, urging downstream industries to recognize the value of dairy products with a more professional perspective, and advocating for closer collaboration across the upstream and downstream of the industry chain to co-create the future. This is precisely the responsibility of the China Dairy Industry Association as an industry leader—to build platforms, build consensus, drive action, and enable the dairy industry to play a greater role in serving the national economy and enhancing people's quality of life.