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Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea

Korea Character Licensing Fair
DatesShow Hours: 09:00-18:00

VenueCOEX Convention & Exhibition Center

Exhibition highlightsSouth Korea’s largest cartoon character and licensing exhibition
1/1
Annual
15000㎡
Exhibition area
300
Exhibitors
20000
Visitors
Ticket discount price200
Exhibition rating4.2
Open: days
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SeoulBrand Licensing expo Fair Details

2027Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea-SeoulBrand Licensing (Korea Character Licensing Fair) will be held from 2027.07.01-07.01 at COEX Convention & Exhibition Center. This SeoulBrand Licensing exhibition covers 15000㎡㎡ with 300 exhibitors and expects over 20000 visitors.
Industry:
Brand Licensing fairSouth KoreaBrand Licensing fairSeoulBrand Licensing expo
Organizer:
Ministry of Culture, Sports and Tourism of the Republic of Korea
City:
South KoreaSeoul
Venue:
COEX Convention & Exhibition Center
Address:
513, Yeongdong-daero, Gangnam-gu, Seoul

Korea Cartoon Licensing Fair (KCLF) in Seoul, South KoreaProfile

The Korea Character Licensing Fair (KCLF) in Seoul is South Korea’s premier exhibition for licensed characters and intellectual property. KCLF has established itself as one of Asia’s largest trade shows dedicated to cultural‑content licensing, attracting passionate audiences, buyers, and exhibiting companies across all segments of the cultural‑content industry.

Hosted by the Ministry of Culture, Sports and Tourism of the Republic of Korea and co‑organized by the Korea Creative Content Agency and COEX, the previous edition of KCLF spanned 15,000 square meters, with 300 participating companies hailing from China, Japan, Dubai, the United Kingdom, Hong Kong, India, Thailand, and other regions, drawing approximately 20,000 attendees. The event has demonstrated remarkable growth, consistently remaining at the forefront of the character‑licensing sector.

As the official designated agent for this exhibition, Juzhan will continue to guide Chinese enterprises to participate in the Korea Character Licensing Fair, providing high‑quality services to help Chinese companies expand into the Korean market. The Korea Character Licensing Fair aims to facilitate the commercialization of popular character‑based intellectual property and to connect sellers and buyers. This character‑licensing event offers a diverse array of programs catering to audiences of all ages, from children to adults.

Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.

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Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea Photos

Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea on-site exhibition (highlights)1
Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea on-site exhibition (highlights)2
Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea on-site exhibition (highlights)3
Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea on-site exhibition (highlights)4
Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea on-site exhibition (highlights)5
Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea on-site exhibition (highlights)6

Korea Character Licensing Fair Exhibitor Directory / E-Magazine

Korea Cartoon Licensing Fair (KCLF) in Seoul, South Korea

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Korea Cartoon Licensing Fair (KCLF) in Seoul, South KoreaRange

Cartoon character merchandise & licenses; digital content; comics; animation products

PC online games, wireless games, mobile games, PDA games, video games, arcade games, gaming accessories, software, cross-platform content, and other related products

Booth inquiry for this edition

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2027 SeoulBrand Licensing Ticket inquiry

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SeoulBrand Licensing Venue

COEX Convention & Exhibition Center
Address: 513, Yeongdong-daero, Gangnam-gu, Seoul
COEX Convention & Exhibition Center实拍图
COEX Convention & Exhibition Center实景
COEX Convention & Exhibition Center实景
COEX Convention & Exhibition Center实拍
COEX Convention & Exhibition Center实景图
COEX Convention & Exhibition Center展馆图
COEX Convention & Exhibition Center实景
COEX Convention & Exhibition Center展馆图
COEX Convention & Exhibition Center实拍
COEX Convention & Exhibition Center实景
COEX Convention & Exhibition Center实景
COEX Convention & Exhibition Center展馆图
COEX Convention & Exhibition Center实拍图

Venue transport

Metro / rail

Take Metro Line 2 (green) to Samseong Station. After exiting through Exit 5 or Exit 6, you can reach the COEX complex directly via a covered indoor walkway, without having to go above ground; the exhibition halls are just a few minutes’ walk away.

Take Metro Line 9 (gold) to Bongeunsa Station. Exiting through Exit 7 provides convenient access to COEX.

Air

From Incheon International Airport (ICN): The airport limousine bus is the most convenient option, especially when traveling with luggage. You can take either route 6103 or 6703 (KAL Limousine) directly to the COEX City Air Terminal (CALT), where you’ll arrive right at the terminal. Alternatively, take the AREX express train from the airport to Seoul Station; the journey takes approximately 43 minutes. From there, transfer to Subway Line 2 and ride to Samseong Station.

SeoulBrand Licensing Booth Application

Standard booth

Standard booth Configuration

Carpet
A desk
2~3 chair
A wastebasket
Company board
2~3 spotlight
Two (three) face wall panels
Standard booth Price:
For reference only, the actual booth configuration shall prevail
Blank booth

Blank booth Configuration

No facilities included
Comply with pavilion restrictions
Minimum size required
Blank booth Price:
For reference only, the actual booth configuration shall prevail
View floor price

Process

1.Submit the business license of the company

2.Submit product picture and name

3.Receive exhibition presentation documents and booth drawings

4.Submit booth application form/Sign booth contract

5.Pay the contract booth deposit

6.Prepare for exhibition