
BeFe Baby Fair
BeFe Baby Fair- 1/2
- Annual
- 18000㎡
- Exhibition area
- 360
- Exhibitors
- 20500
- Visitors
Seoulbaby / Children expo Fair Details
- Organizer:
- BeFe Inc.
- City:
- South KoreaSeoul
- Venue:
- COEX Convention & Exhibition Center
- Address:
- 513, Yeongdong-daero, Gangnam-gu, Seoul
BeFe Baby FairProfile
The BeFe Baby Fair is South Korea's largest and most influential baby and kids exhibition. As a comprehensive marketing brand covering pregnancy, childbirth, infancy, and family lifestyle, it serves as a market testing ground for new products and promotional campaigns. The fair typically features a wide range of categories including baby products, maternity goods, infant fashion, baby markets, and baby food.
Juzhan Exhibition has repeatedly organized high-quality enterprises to participate! The previous edition of the BeFe Baby Fair covered a total area of 18,000 square meters, hosting 360 exhibitors from China, Japan, Singapore, Hong Kong (China), Mexico, Dubai, India, Indonesia, Germany, France, Brazil, and more, attracting 20,500 visitors.
The BeFe Baby Fair offers invaluable educational experiences and provides a prime networking opportunity with key industry professionals. The BeFe Baby Fair gathers leading global brands in the maternity and baby sector, setting industry trends and directions. (Copyright belongs to Juzhan. Unauthorized reproduction is prohibited.)
BeFe Baby Fair tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.
BeFe Baby Fair Photos
BeFe Baby Fair Exhibitor Directory / E-Magazine
BeFe Baby FairRange
Prenatal Education Products: Prenatal education programs, related books, and audio-visual materials (Copyright belongs to Juzhan. Unauthorized reproduction is prohibited.)
Maternity Products: Maternity apparel & underwear, skincare products, nutritional supplements, and maternity medical devices
Maternity Services: Obstetrics & gynecology clinics, prenatal exercise classes, postpartum care centers, and postpartum support services
Delivery & Newborn Essentials: Medical supplies, bedding, specialized baby skincare, and other newborn care items
Infant & Toddler Nutrition: Infant formula, weaning foods, mineral water, beverages, and complementary foods
Baby & Child Services: Cord blood banking, specialized photography studios, baby-specific home appliances, newborn insurance, babysitting services, and commemorative items
Safety & Mobility Products: Strollers, baby carriers, car seats, walkers, safety gear, cribs, toddler furniture, and nursery decor
Booth inquiry for this edition



2026 Seoulbaby / Children Ticket inquiry



Seoulbaby / Children Venue
Venue transport
- Metro / rail
Take Metro Line 2 (green) to Samseong Station. After exiting through Exit 5 or Exit 6, you can reach the COEX complex directly via a covered indoor walkway, without having to go above ground; the exhibition halls are just a few minutes’ walk away.
Take Metro Line 9 (gold) to Bongeunsa Station. Exiting through Exit 7 provides convenient access to COEX.
- Air
From Incheon International Airport (ICN): The airport limousine bus is the most convenient option, especially when traveling with luggage. You can take either route 6103 or 6703 (KAL Limousine) directly to the COEX City Air Terminal (CALT), where you’ll arrive right at the terminal. Alternatively, take the AREX express train from the airport to Seoul Station; the journey takes approximately 43 minutes. From there, transfer to Subway Line 2 and ride to Samseong Station.
Seoulbaby / Children Booth Application

Standard booth Configuration

Blank booth Configuration
Process
1.Submit the business license of the company
2.Submit product picture and name
3.Receive exhibition presentation documents and booth drawings
4.Submit booth application form/Sign booth contract
5.Pay the contract booth deposit
6.Prepare for exhibition




















