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Shanghai International Bicycle Exhibition – China Cycle
CHINA CYCLE
- Dates
- Show Hours:
- Highlights
- A world-leading top-tier professional trade show in the two-wheeler industry.
Shanghai International Bicycle Exhibition – China Cycle Same Period Exhibition
Exhibition Data
- 1/1
- Edition
- 180000㎡
- Exhibition area
- 2000
- Exhibitors
- 200000
- Visitors
Shanghai Bicycles Expo Details
- Industry:
- Bicycles fairShanghaiBicycles Expo
- Organizer:
- China Bicycle Association
- City:
- Shanghai
- Venue:
- Shanghai New International Expo Centre
- Address:
- No. 2345 Longyang Road, Pudong New Area, Shanghai
Profile
The Shanghai International Bicycle Exhibition – China Cycle (CHINA CYCLE) is one of the world’s largest and most influential bicycle exhibitions.It has become a leading global platform for two-wheeled vehicles, distinguished by its top-tier professional caliber and far-reaching international influence, as well as serving as an industry‑recognized benchmark for development trends and a central hub for trade connections.
The Shanghai International Bicycle Exhibition – China Cycle (CHINA CYCLE) brings together 2,000 renowned domestic and international brands, featuring 13 specialized pavilions, and attracts approximately 200,000 professional buyers, channel distributors, designers, and industry professionals from over 140 countries and regions. Leading global brands, time-honored local manufacturers, and cutting-edge innovators showcase their latest offerings, with premier launches of lightweight materials, intelligent riding systems, and comprehensive low‑carbon mobility solutions. Each edition of China Cycle sets the direction for the global two-wheeler industry.
China Cycle integrates resources across the entire upstream–downstream value chain, seamlessly connecting China’s trillion‑yuan domestic market with international trade channels, making it an indispensable core industry platform for companies seeking to deepen their presence in the domestic market and expand overseas distribution networks. Leveraging its unique industrial advantages, all participating enterprises gain access to vast commercial traffic, cutting-edge industry insights, and global partnership opportunities.
China boasts the world’s most complete and sophisticated two-wheeler industry chain. Annual production and import/export volumes of bicycles and electric-assist bikes consistently account for more than 60% of the global market share, establishing a distinctive competitive edge.
With a holistic view of the full industry chain and a globally oriented development strategy, China Cycle offers comprehensive, one-stop exhibition services. The Shanghai International Bicycle Exhibition – China Cycle warmly invites manufacturers of complete bicycles, components, electric-assist bikes, electric motorcycles, and cycling gear—across all product categories—to gather in Shanghai, join this annual global event for the cycling industry, and jointly pioneer new pathways for high-quality growth in the green mobility sector.
As the global two-wheeler industry enters a new phase of high-quality development, exhibiting at China Cycle represents a strategic choice for companies aiming to break through growth constraints and seize emerging industry opportunities. By positioning itself on the global stage of the two-wheeler sector, China Cycle helps brands transcend geographical barriers, broaden international collaboration channels, and firmly capture new prospects for industry expansion.
The exhibition includes the following sub‑exhibitions
China International Electric Vehicle and Components Exhibition, China International Motorcycle and Components Exhibition, Shanghai International Outdoor Cycling Gear Exhibition
Shanghai International Bicycle Exhibition – China Cycle tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.
Partial exhibitor directory and exhibitor list for Shanghai International Bicycle Exhibition – China Cycle: 武义爱驰工贸有限公司, 上海凤凰自行车有限公司, 浙江鑫正工贸有限公司, 联扬塑胶(深圳)有限公司, 中山市世豹新能源有限公司, 深圳新益瑞企业管理有限公司, and others. The 2027 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.
Reasons to Exhibit at the Shanghai International Bicycle Show
- A Global Flagship Platform for the Two-Wheeled Industry: Since its inception in 1990, after more than three decades of development, it has become one of the world’s largest and most influential specialized bicycle exhibitions. The 2025 edition attracted over 1,580 exhibiting companies and nearly 160,000 professional visitors, spanning 144 countries and regions, including nearly 17,000 overseas attendees. Hosted by a national-level industry association, it is widely recognized as a core platform for trade and exchange both domestically and internationally.
- A Central Hub for Made-in-China Products: Chinese bicycle exports account for more than 60% of global industry trade, supported by a complete industrial ecosystem—from raw material supply and vehicle manufacturing to component R&D and worldwide distribution. Leveraging the economies of scale generated by thousands of enterprises, Chinese companies can offer global buyers cost-effective, high-quality products along with flexible customization services.
- Comprehensive Coverage Across the Entire Value Chain: Exhibits cover the full spectrum, including complete bicycles (mountain bikes, road bikes, children’s bikes, folding bikes), electric bicycles, core components (batteries, motors, controllers, drivetrain systems), riding gear (helmets, apparel, eyewear, luggage), and related supporting equipment and materials. Pavilions are scientifically divided by theme—complete bikes, spare parts, electric bikes, international brands, children’s bikes, outdoor gear—to precisely match diverse purchasing needs.
- An International Resource-Linking Hub: Bringing together international giants such as Giant, Merida, Shimano, and Meihua, alongside domestic leaders like Phoenix, Forever, Wuyang, Feige, and Jinlun. At the 2025 show, buyers from 33 countries secured nearly a hundred preliminary cooperation agreements through cross-border procurement sessions, with initial negotiation values exceeding US$20 million. Buyers from Europe, Southeast Asia, the Middle East, and other regions efficiently connected via tailored trade-matching services.
- A Launchpad for Cutting-Edge Technologies: Centered around the core theme of “Innovation-Driven, Smart Leadership for the Future,” the show showcases pioneering advancements such as intelligent electric bicycles, high-end components, novel material applications, and digital manufacturing processes. The Innovation Demonstration Zone presents the latest technological breakthroughs, while the Immersive Product Experience Area allows visitors to personally experience the transformative impact of technological innovation on cycling.
- A Precise Trade-Matching System: The organizing committee continues and upgrades its trade-matching services, accurately aligning demand from Europe, Southeast Asia, the Middle East, and other regions, focusing on hot categories such as high-end components, smart electric bicycles, children’s bikes, and outdoor cycling gear, and providing one-on-one business negotiation opportunities. Past data shows that 95% of buyers successfully found partners through these matchmaking events, and 90% of Chinese companies used them to efficiently expand into overseas markets.
- A Strategic Window to Global Markets: With the deepening implementation of China’s new national standards for electric bicycles and the accelerating global transition toward green, low-carbon mobility, Chinese consumers’ demand for high-quality, innovative bicycles and electric travel solutions continues to grow, creating significant market opportunities for global brands. As a bridge connecting global industry resources, the show helps enterprises grasp industry trends and share in the benefits of green mobility development.
Range
- International Full-Bike Brands: Giant, Merida, Specialized, Trek, Cannondale, Pinarello, Cervelo, Santa Cruz, BMC, Scott, Felt, VanMoof, Velobike, Electra, VELLO, Helix, Schindelhauer, Pashley, RUFF CYCLES
- Leading Domestic Full-Bike Manufacturers: Forever, Phoenix, Feige, Giant, Merida, Xidesheng, Daxing, Yadi, Aima, Tailong, Xinri, Lvyuan, Xiaoniu Electric, Ninebot, Anta Bicycles
- Electric-Assist Systems: Yadi Technology, Aima Technology, Lvyuan, Xinri, Xiaoniu Electric, Ninebot, Bafang Electric, Anaida, Tianneng Battery, Chaowei Battery, Xingheng Power, Bosch eBike, Brose, Yamaha Electric-Assist Systems
- Drivetrain Systems: Shimano, SRAM, Campagnolo, Fulcrum, Zipp, DT Swiss, Mavic, Easton, Prologo, Brooks, Gates Belts, Zehus Motors, Weimai Communications
- Wheelsets and Brakes: CADEX, DT Swiss, Mavic, Zipp, Fulcrum, Shimano Brakes, SRAM Brakes, Magura, Tektro, Yanhao
- Control Components: Prologo, Brooks, Selle Italia, Fizik, Ritchey, Deda Elementi, Pro, Syncros, Bontrager
- Tires and Tubes: Zhengxin Tires, Jianda Tires, InoHua, Chaoyang Tires, Maxxis, Michelin Bicycle Tires, Pirelli Bicycle Tires, Renault Tubes, Columbus Tubes, Titanium Alloy Tube Enterprises
- Riding Gear: Giro, Bell, Specialized Riding Gear, Decathlon, Lululemon Sportswear, Therm-a-Rest, CATEYE, Lezyne, Topeak, BUFF, Oakley
- Cycling Culture: Yetu, Cycling Enthusiasts, Gudong, Travelers, Qi Ji, Mountain Bike Alliance, China Bicycle Association, Cycling Planet, Car Friends Gathering, Green Wilderness
Review
Against the backdrop of a tortuous global economic recovery, the 2025 China International Bicycle Exhibition has demonstrated steady growth. This edition covers a total area of 160,000 square meters and comprises 13 specialized pavilions. It attracted 1,582 exhibiting companies—including 118 international exhibitors from 25 countries and regions—featuring 7,870 booths. The total number of visitors reached 156,350, including 16,532 overseas attendees, hailing from 144 countries and regions worldwide, thus achieving two-way, high-quality growth in both exhibitor and visitor numbers.
This year’s Shanghai Bicycle Show offered a rich array of activities, serving as a central platform for fostering industry dialogue and integrating consumer culture: the multinational procurement matchmaking event brought together 123 buyers from 33 countries, facilitating 336 rounds of negotiations and securing $21.5 million in preliminary cooperation agreements. The Innovation Demonstration Pavilion showcased 70 entries that won the “2025 CHINA CYCLE Innovation Award,” while the Transformation and Upgrading Demonstration Pavilion highlighted green, low-carbon, and specialized, niche, and innovative practices, presenting tangible industry achievements. Popular events such as the bicycle bazaar, electric-assist bike test rides, and e-sports championships successfully blended cycling culture with technology, fitness, and a low-carbon lifestyle, drawing large crowds and becoming standout highlights of the show.
To meet growing exhibition demands, this edition of the Shanghai Bicycle Show made history by opening Hall N1 at the Shanghai New International Expo Center for the first time, marking a significant expansion of exhibition space. The newly opened N1 Hall focuses on cutting-edge technologies, aesthetic innovations, and emerging brands, creating a hub of creative inspiration, and together with the highly acclaimed W4–W5 Halls from last year, forms the show’s vibrant center of innovation and popularity.
The organizing committee implemented four key measures to actively support enterprises in expanding their markets: increasing exhibition space and optimizing spatial planning; strengthening collaboration with international media to enhance global visibility; refining the layout of themed pavilions to streamline visitor and buyer pathways; and crafting immersive product experiences and interactive atmospheres to boost audience engagement. Post-show feedback indicates that exhibitors effectively leveraged this platform to strengthen their brand image, integrate into the global market, and expand their business networks.
CHINA CYCLE 2027 Venue Map
CHINA CYCLE Exhibitior List
Shanghai International Bicycle Exhibition – China Cycle Range
Is my product suitable?Bicycle Exhibition Area
Electric Vehicle Exhibition Area
Parts and Components Exhibition Area
Cycling Gear and Outdoor Products
Booth Sales
Mr LiuGold-Medal PM
3 Years Booth Sales
2027 Shanghai Bicycles Ticket Sales
Mr. HanGold-Medal PM
3 Years Booth Sales
Ms. LiuGold-Medal PM
3 Years Booth Sales
Shanghai Bicycles Venue
Shanghai Bicycles Booth Price
Process
- 1.Submit the business license of the company
- 2.Submit product picture and name
- 3.Receive exhibition presentation documents and booth drawings
- 4.Submit booth application form/Sign booth contract
- 5.Pay the contract booth deposit
- 6.Prepare for exhibition