Vietnam Ho Chi Minh City Beauty and Cosmetics Exhibition

The Cosmobeauté Vietnam Beauty and Cosmetics Exhibition is a highly esteemed beauty and cosmetics trade show in Vietnam. As the largest and most influential international beauty expo in the country, it has positioned Vietnam as a regional leader in the beauty industry, alongside Cambodia and Laos, while significantly driving growth across the broader Southeast Asian market.

The Cosmobeauté Vietnam Beauty and Cosmetics Exhibition is committed to serving as the premier sourcing platform for beauty industry professionals, enabling them to explore business opportunities in the beauty and spa sectors. Furthermore, to optimize networking and commercial prospects, the event actively fosters connections among exhibitors, importers, suppliers, and buyers through a diverse array of activities.

With an annual growth rate exceeding 10% and robust demand from a young, dynamic consumer base, international brands are increasingly vying to establish a presence in Vietnam. During the Cosmobeauté Vietnam Beauty and Cosmetics Exhibition, exhibitors will have the opportunity to discover the latest trends and cutting-edge products across all segments of the industry. This multifaceted platform offers a fresh, immersive experience for both exhibitors and buyers alike.

JuZhan Exhibitions, a leading provider of overseas exhibition services, has earned the trust of its clients through precise market positioning and exceptional service quality, helping companies expand their global footprint. The Cosmobeauté Vietnam Beauty and Cosmetics Exhibition stands out as the ideal trade platform for Chinese beauty and cosmetics enterprises seeking to enter the Vietnamese market.

Vietnam Ho Chi Minh City Beauty and Cosmetics Exhibition tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.

Partial exhibitor directory and exhibitor list for Vietnam Ho Chi Minh City Beauty and Cosmetics Exhibition: Molékulaire, GOREE COSMETICS PVT LTD, ADSS, Cosmetex Roland Co., Ltd, SANHE LEFIS ELECTRONICS CO.,LTD, and others. The 2026 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.

The Exhibition Value of CosmoBeaute Vietnam

• Southeast Asia’s Largest and Most Influential B2B Beauty Industry Event: Organized by Informa Markets, the CosmoBeaute Vietnam exhibition is a key stop in Southeast Asia within the globally renowned Cosmoprof beauty trade show series. Held concurrently with Vietbeauty at the same venue, it spans the entire beauty industry value chain and is widely recognized as a leading indicator of trends in Southeast Asia’s beauty sector, as well as a pivotal gateway for global beauty brands seeking to enter the Vietnamese and ASEAN markets.
• A One-Stop Showcase Covering the Entire Industry Chain: The event encompasses every segment of the beauty supply chain, including cosmetics, skincare, color cosmetics, fragrances, hair care and styling products, nail care items, beauty devices and equipment, spa and wellness products, medical‑aesthetic machinery, OEM/ODM manufacturing services, packaging materials, and raw material suppliers. From raw ingredients to finished products, and from traditional beauty solutions to cutting-edge tech‑driven beauty innovations, exhibitors can engage in comprehensive interactions—ranging from technology demonstrations and brand exposure to business negotiations—within a single platform.
• Precise Access to Core Buyers and Distribution Channels in Vietnam and ASEAN: In 2025, the exhibition will bring together over 700 exhibiting companies from 25 countries and regions, showcasing more than 3,000 brands across an exhibition space of 17,600 square meters, and attracting 12,500 professional B2B buyers. Attendees include beauty retail chains, spa operators, specialty cosmetic stores, e‑commerce platforms, distributors, importers, and other omnichannel procurement players, enabling exhibitors to connect directly with some of the most influential purchasing decision‑makers in Vietnam and ASEAN.
• Unique Value for Chinese Enterprises: A Strategic Engine for Expanding into the ASEAN Market: Vietnam’s beauty market boasts an annual growth rate of 15%, with the cosmetics sector relying on imports for 90% of its needs, while demand for medical‑aesthetic services has surged by 210% over the past three years. As a member of RCEP, Vietnam offers tariff preferences and streamlined market access for Chinese businesses. CosmoBeaute Vietnam serves as a critical platform for Chinese beauty brands to enter the Vietnamese and ASEAN markets, connect with international clients, and showcase their own proprietary brands. In 2025, international brands will account for 45% of the exhibitor lineup, with Chinese participants presenting a branded, high‑quality image, focusing on high‑value segments such as beauty devices, skincare, and color cosmetics.
• A Vanguard for Technological Innovation and Industry Trends: At the show, smart devices such as AI‑powered skin analyzers, 3D‑printed beauty products, and home‑use radiofrequency devices are drawing significant attention. Major innovation themes—including the sustainable beauty revolution, breakthroughs in tech‑driven beauty, and green‑innovation initiatives—are also receiving widespread interest. Concurrently, industry summits such as the “Southeast Asia Beauty Compliance Summit” and the “ASEAN Beauty Innovation Summit” will delve into topics like Vietnam’s Ministry of Health certification procedures, new halal‑certification regulations, and regional resource‑integration strategies, providing practical guidance for international brands seeking to enter the Southeast Asian market.
• In‑Depth Networking Through High‑Level Forums and Industry Resources: The exhibition will feature a series of seminars, beauty‑skill competitions, fragrance‑making workshops, and other engaging activities, offering exhibitors valuable insights into Vietnam’s policy landscape, consumer trends, and local distributor networks.

Notable exhibitors

• Internationally renowned brands: Estée Lauder, Lancôme, L’Oréal, Shiseido, Sulwhasoo, SK-II, Dior, Chanel
• Korean exhibitors: Aribieu, Minafay, Prime Derma, AANT, Noah Cosmetic (Gwangju Technopark delegation), as well as the LG Group, among others
• Japanese exhibitors: Shiseido, Kose, Kao, DHC, FANCL
• Chinese exhibitors: Covering beauty devices, skincare products, and color cosmetics, participating in groups organized through official agencies such as Xintian Exhibition
• Leading Vietnamese domestic companies: Saigon Cosmetics Corporation, Thorakao, Cỏ Mềm, Lana’s Beauty, and others
• Taiwanese exhibitors: TOP-WELL, HSIWANG, HSIN LAN, LIANNA, ANIME, Zhen Na Chemical Industry, and six other companies
• Italian exhibitor brand: VitaBIO (an organic skincare brand)
• German exhibitor: DermaPro (a provider of clinical-grade equipment)
• Emerging European brands: Thirty-two European brands making their Southeast Asian debut under the “Orient Express Initiative”