The Hong Kong International Motor Show (IMXPO) is one of the most influential automotive exhibitions in Southern China, held annually since 2016 to showcase the latest technologies and products from the global automotive industry. This year’s show covers a total area of 30,000 square meters, featuring seven thematic zones, including the “Supercar Zone,” the “Motorcycle Pavilion,” the “Hong Kong Automotive Culture Festival,” and, for the first time, the “Mainland China Electric Vehicle Pavilion,”

The Exhibition Value of the Hong Kong International Motor Expo

• The Hong Kong International Motor Expo (IMXpo) is Hong Kong’s largest and most influential automotive industry event. Since its inception in 2016, it has been successfully held multiple times and is widely recognized within the industry as a vital platform for automotive cultural exchange and the showcase of cutting-edge technological innovations in South China. Co‑organized by International Motor Show (Hong Kong) Management Co., Ltd., the Chinese Automobile Association of Hong Kong, and the Hong Kong Automobile Association, leveraging Hong Kong’s unique position as an international financial center and its strategic advantage of being “backed by the motherland yet connected to the world,” IMXpo has become a central hub linking global automotive resources, demonstrating pioneering technological achievements, and leading automotive cultural trends.
• The core value of participation lies in its integrated “culture + technology + commerce” platform and its precise channel advantages connecting the Greater Bay Area and international markets. Covering the entire automotive industry chain—from new vehicle launches and new energy technologies to intelligent connectivity, automotive components, automotive culture, and modification techniques—the expo spans everything from mass‑produced passenger cars to top‑tier supercars, from JDM‑modified vehicles to classic vintage cars, and from new energy solutions to ancillary automotive services, forming a complete closed-loop automotive ecosystem. Its professional audience includes local and Greater Bay Area car enthusiasts, industry buyers, dealers, investors, and media, providing exhibiting companies with a strategic window to engage directly with regional core consumer groups and purchasing decision‑makers.
• The expo has established an international platform for linking global automotive cultures, bringing together leading industry brands and innovative forces. Past editions have attracted over 100 exhibitors and more than 30 international automotive brands, showcasing over 200 vehicles. In 2025, the expo marked the first official collaboration with Japan’s Tokyo Auto Salon, inviting legendary figures from the Japanese tuning scene—such as RE Amemiya, Rocket Bunny, and Liberty Walk—to attend in person, achieving a deep fusion of JDM modification culture and Hong Kong automotive culture. Mainland Chinese brands like GAC Aion, BYD, Geely, Zeekr, Leapmotor, and Wuling collectively debuted their latest new‑energy models, highlighting China’s innovative strength in the new‑energy sector.
• The expo keeps pace with three major industry trends—electrification, intelligence, and modification culture—building a technologically advanced hub through deep integration of industry, academia, research, and application. Focusing on cutting-edge topics such as new energy technologies, intelligent driving, and automotive modification, the expo features themed zones like the “New Energy and Future Mobility Pavilion” and the “Hong Kong Automotive Culture Festival,” where pure‑electric models, hybrid technologies, smart cockpits, and autonomous driving solutions are prominently displayed. Concurrently, the expo hosts a variety of engaging activities—including JDM beauty pageants, car model contests, specialized lectures, and family‑friendly carnivals—providing exhibiting companies with end‑to‑end empowerment, from technological showcases to cultural outreach.
• For Chinese enterprises, this expo serves as a strategic gateway to expand into the Hong Kong and Greater Bay Area markets, connect with international resources, and demonstrate brand strength. As a “super connector” and “super value‑add provider,” Hong Kong represents a critical stepping stone for mainland automakers seeking international expansion. Through this platform, companies can engage with Hong Kong investment institutions, tap into Southeast Asian markets, enhance their global brand visibility, and seize early opportunities in the global transformation of the new‑energy automotive industry.