Exhibition Information
展会简介
The Exhibition Value of Maison Shanghai Design Week
- The Core Engine of the Shanghai Pudong Home Furnishings Dual Exhibitions: As a sister show to the China International Furniture Expo held concurrently at the Shanghai World Expo Exhibition Center, it is positioned as an integrated design-industry ecosystem platform that combines “exhibition viewing, product sourcing, educational tours, award recognition, and networking.” With coordinated operations across two venues and staggered schedules, it efficiently attracts global professional audiences.
- Comprehensive Coverage of the Entire Industry Chain: Four major pavilions form a complete, design-centric value chain. Pavilion H1 focuses on interior décor and material aesthetics; Pavilion H2 sets trends and champions lifestyle aesthetics; Pavilion H3, the Design Summit, brings together top-tier design brands and high-profile special exhibitions; and Pavilion H4, the Factory Direct Sales Hall, gathers source manufacturers to enable precise alignment between design and production.
- A New Paradigm of Factory Direct Sales Reshapes the Industry Chain: Pioneering the “Factory Direct Sales Pavilion” and themed exhibitions under the “Long-Term Leasing Era,” this initiative directly addresses challenges such as low procurement efficiency and limited manufacturer visibility, providing designers and buyers with an efficient, transparent supply-chain gateway and targeting high-growth niche markets like hotel‑style apartments.
- A Premier Platform for Emerging Design Trends: Pavilion H3 presents museum‑level special exhibitions by renowned designers including Lu Zhirong, Lü Yongzhong, and Yang Mingjie. The “No Bamboo, No Home 2025” exhibition fosters co‑creation between veteran designers and bamboo enterprises. Meanwhile, the DIA China Design Intelligence Award zone showcases innovations from companies such as Unitree Robotics and SenseTime, outlining a future where AI and robotics empower the home‑furnishing sector.
- A Cross‑Industry Innovation Hub: Designer’s Night seamlessly integrates fashion, art, and home‑furnishing design, serving as a central nexus for resource connection and cross‑industry leadership within the broader home‑furnishing sector. From commercial space methodologies to ESG‑driven green growth strategies, more than 100 forums provide forward‑looking insights to inform corporate strategic decision‑making.
- An Upgraded Awards System That Adds Valuable Recognition: The China Golden Pin Design Award has undergone a strategic upgrade, introducing the China Architectural Decoration Golden Pin Award and integrating interdisciplinary resources spanning architecture, interior design, and related fields, thereby lending national‑level authority to outstanding designs.
- An International Resource‑Linking Hub: Attracting professional visitors from 174 countries and regions worldwide, with a significant increase in the share of overseas buyers. Through events such as “Global Buyers’ Night” and “Precision Business Matching Sessions,” it establishes a robust platform for enterprises to explore diverse international market opportunities.






