Qingdao International Sewing Equipment Exhibition

The Qingdao International Sewing Machinery Exhibition (QISMA, abbreviated as Qingdao Sewing Expo) is the annual flagship event for China’s sewing machinery industry, spanning the entire value chain, and serves as a premier national platform for the debut of new products from leading brands.It will continue to pursue the goals of advancing the sewing machinery sector and facilitating the transformation and upgrading of apparel enterprises, with “Smart Manufacturing” as its central theme, while maintaining its distinctive focus on showcasing the complete industrial chain of sewing equipment.

At the previous edition of the Qingdao International Sewing Machinery Exhibition (QISMA), the total exhibition area reached 25,000 square meters, with 500 exhibiting companies and approximately 30,000 visitors.Exhibits covered specialized zones dedicated to intelligent manufacturing sewing equipment and fully automated sewing units; design systems, management software, fabric spreading and cutting, laser processing, and pre-shrinking inspection; as well as embroidery machines, quilting equipment, home textile machinery, and more.

Well-known participating companies included Shulang, Haor, Benyifan, Lilang, Jiumu Wang, Peiluo Cheng, Yeliya, Xinu’er, Handuyi She, Ailaiyi, Qipai, Qipilang, Pierre Cardin, Semir, Dongyu Liren, Lingxiu, Kaiba, Gray, Furi, Northern Home Textiles, YinFeng Home Textiles, Jinxia, Zhoufeng, Jindao, Aisi, and others.

Qingdao International Sewing Equipment Exhibition tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.

Partial exhibitor directory and exhibitor list for Qingdao International Sewing Equipment Exhibition: 东莞市昌启自动化科技有限公司, 山东凌诺智能科技有限公司, 强信（南通）新材料有限公司, 浙江大森缝纫机有限公司, 青岛仕上积家服装自动化设备有限公司, and others. The 2027 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.

The Exhibition Value of the Qingdao International Sewing Machinery Show

• QISMA is the largest and most influential sewing machinery industry event in Northern China, widely recognized as “the premier one-stop procurement platform for the entire sewing machinery value chain in Northern China.” Founded in 2000 and co-organized by Hai Ming Group, the Shandong Provincial Textile and Apparel Industry Association, and the Qingdao Municipal Textile and Apparel Industry Association, the show has been successfully held for twenty-five editions, serving as the annual benchmark for the sewing machinery sector in Northern China.
• The core value of participation lies in its robust regional reach within the Northern Chinese market. Based in Qingdao, the exhibition extends deep into industrial clusters across Shandong, Hebei, Henan, Jiangsu, Anhui, Zhejiang, Fujian, Liaoning, Jilin, and Heilongjiang, covering key garment production and textile processing hubs throughout the region. For companies seeking to expand into the Northern market, this event serves as a strategic gateway to North China, Northeast China, and the Bohai Rim economic zone.
• The show has established a comprehensive, one-stop procurement platform spanning the entire sewing machinery value chain. Exhibits encompass pre-sewing equipment (including CAD/CAM design systems, fabric spreading and cutting, 3D body measurement, and pre-shrinkage testing), complete machines (sewing machines, embroidery equipment, laser systems, down-filling machines, and template-making machines), post-sewing equipment (ironing and finishing systems, hanging systems, automated warehousing, and packaging equipment), as well as ancillary products—covering every segment of the industry. Exhibitors can simultaneously connect with upstream equipment manufacturers and downstream apparel processors, enabling efficient integration of industry resources.
• The exhibition brings together leading brands and key purchasing decision-makers, creating an effective platform for business matchmaking. Renowned exhibitors include domestic and international industry leaders such as Zhongji, Brother, Jack, Fushan, Heying, Dukup, Yinjian, Xingrui, Shupu, ChuanShang, Yudao, and Yinna. Professional attendees comprise apparel brands, home textile enterprises, luggage and footwear manufacturers, trading companies, and garment processing facilities, including core buyers from Shulang, JiMuWang, LILANG, Septwolves, Semir, Handu Yishe, Furide Group, Dishang Group, and Qili Group.
• Leveraging a “show + conference” model, the event fosters deep integration among industry, academia, research, and application, establishing itself as a premier industry hub. Concurrent events include the “Textile and Apparel Digitalization Forum,” the “Brand Apparel Order-Matching Conference,” new product launch events, and the “626 Machine Purchase Discount Festival”—more than thirty specialized activities that delve into hot topics such as smart manufacturing, digital transformation, and order matching. The venue also features themed exhibition areas, such as “Apparel Fashion Shows” and “Shandong Regional Cluster Displays,” highlighting cutting-edge industry technologies and regional industrial strengths.
• Backed by a professional curatorial team and an extensive industry database, the exhibition delivers highly targeted business matchmaking. The organizer maintains a database of 200,000 industry professionals, utilizing SMS, WeChat, and telephone outreach to invite participants, while a dedicated team of 20 customer service representatives provides end-to-end support, ensuring precise alignment between exhibitors and prospective buyers. In previous editions, the three-day event generated over RMB 1 billion in preliminary transaction value, with exhibitors consistently praising the high level of professionalism among attendees and the strong demand for automated equipment, earning the show exceptional acclaim.

Notable exhibitors

• Leading Full-Range Machinery Manufacturers: Zhongji, Brother, Jack, Fushan, Yinjian, Xingrui, Shupu, Duqipu, Heying, Yuanyi, Nanbang, Zhongyi, Fuyi, Chuanda, Baoyu, Zhongfeng Heavy Industry, Tuokabenma, IMB, Tianming, Standard, Liangju, Xiangke, Yuelong, Qichuang, Zhenghe, Fushan, Jingwei, Shengming, Kepu, Gaolda, Baolun, Xinrui, Yuxing, Zhizun Yuntu
• Laser Equipment and Intelligent Cutting Brands: Han’s Laser, Senfeng Laser, Aolai Laser, Shinshi Laser, Jinyun Laser, Yue Ming Laser, Boye Laser, Kaitian Laser
• Embroidery and Quilting Equipment Brands: Hishima, Tajima, SWF, Beifang Tianniao, Qingdao Yihé, Hefeng, Jin’ao Yu
• CAD/CAM and Design System Brands: Gerber, French Lectra, PGM, Accurio, Est Benma, ChuanShang, Bock, Shanghai Gaoniao, Ningbo Jingwei, Najie
• Hanging Systems and Finishing Equipment Brands: Yina, Swedish Iten, Baichuan, Hanmingwei, Sanxin Aofa, Yuteng, Qiujing
• Component and Supporting Enterprises: Qiangxin, Luoyuan, Dongda Needle Machine, Kunlun Needle Machine, Ningbo Wuling, Kaobeisite, Chuangneng, Hengtai, Hongye, Zhengbu, Wenkong, Hongdi Xiaomai, Xingguan, Fanrong, Hengye, Dayixinxin, Shengteng, Jinliang, ChuanShang, Fuxincheng