The Guangzhou International Surface Treatment, Electroplating & Coating Exhibition (SF EXPO), under the theme “Focusing on Technological Innovation to Empower Industrial Development,” showcases cutting-edge trends and leading-edge technologies, offering a one-stop platform for business networking, supply–demand matchmaking, and new-product launches. The previous edition spanned 20,000 square meters, attracting 503 exhibitors from numerous countries and regions, with professional buyers increasin
The Exhibition Value of the Guangzhou International Surface Treatment Expo (SF EXPO)
- The world’s first UFI‑certified professional event in the surface treatment industry, with a long history and deep-rooted expertise. Established in 2000, the expo has been cultivating the industry for over two decades. Since 2012, it has continuously maintained UFI certification, underscoring its status as an industry‑leading platform in terms of internationalization, professionalism, and service quality. It is widely recognized as the premier brand‑name event in the surface treatment sector. Co‑organized by Guangdong Zhizhan Exhibition Co., Ltd. in collaboration with authoritative bodies such as the China Industrial Cooperation Association, the Guangdong Electroplating Industry Association, the Shanghai Coating Industry Association, and the Guangdong Coatings and Inks Industry Association, the expo enjoys robust support from relevant associations across multiple provinces and municipalities both domestically and internationally. By integrating resources across the entire value chain, it has forged strong industry appeal and influence.
- Comprehensive coverage of the entire industry chain, offering one‑stop solutions for surface engineering. The expo focuses on the full spectrum of the surface treatment industry, with exhibits spanning eight core segments: mechanical surface treatment, pretreatment technologies, electroplating, coating industries, vacuum coating, industrial coatings, control, analysis and testing, environmental protection, and personal protective equipment, as well as related engineering and services. From sandblasting and shot blasting equipment to electroplating additives and coating production lines, and further to vacuum coating technologies and eco‑friendly exhaust and wastewater treatment solutions, the expo provides a one‑stop procurement and technical exchange platform for professionals in electroplating plants, coating facilities, automotive components, aerospace, hardware, home appliances, and other sectors.
- Precise alignment with end‑users, attracting high‑value buyer audiences. With years of dedicated industry engagement, the expo precisely draws professional visitors from key application areas including electroplating plants, coating facilities, automotive and component manufacturers, hardware producers, aluminum profile makers, home appliance companies, IT and digital enterprises, and bathroom fixture manufacturers. Renowned end‑user enterprises and industry associations—such as BYD, GAC Honda, Midea, Gree, Huawei, and the China Electronics Technology Group—organize group visits to attend and procure, providing exhibitors with invaluable opportunities to directly connect with potential customers and generate high‑quality sales leads.
- Based in the Guangdong–Hong Kong–Macao Greater Bay Area, leveraging multi‑exhibition synergies and global resources. Held in Guangzhou, the expo capitalizes on the city’s pivotal role as the Greater Bay Area’s economic engine, underpinned by a robust manufacturing base and strong demand for advanced surface treatment technologies. Concurrently staged with specialized exhibitions covering industrial coatings, industrial cleaning and component sanitation, and industrial environmental protection, the expo creates powerful synergies, pooling access to over 500,000 targeted buyers from the global manufacturing sector. Through this platform, participating companies can effectively engage with international markets—including Asia, Europe, North America, and countries along the Belt and Road Initiative—making the expo a vital gateway for expanding domestic and overseas markets and showcasing corporate brand strength.
- High‑level academic events and technical exchange forums, driving innovation in the industry. The expo hosts more than 30 specialized industry forums, addressing pressing topics such as automotive surface engineering, corrosion‑prevention technologies, surface engineering development conferences, and new product and technology promotion sessions, expected to attract a cumulative audience of over 3,500 industry professionals. These events bring together leading industry figures, technical experts, and corporate executives, offering exhibitors not only premium exposure and networking opportunities but also an exceptional window into cutting‑edge trends and the latest technological breakthroughs. Additionally, the “China Surface Engineering Industry Quality Supplier Selection Event” held during the expo effectively recognizes industry leaders and sets benchmarks for excellence.