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Seoul Sports & Fitness Exhibition (SPOEX)

SPOEX

Dates
Show Hours:
Venue
COEX Convention & Exhibition Center
Highlights
South Korea’s largest and most renowned outdoor and sporting goods exhibition
Standard booth
Standard booth|9 m² incl. basic setup
29000 元/9平方米
Blank booth
Blank booth|From 18 m², construction not included
26500 元/9平方米
View Floor PriceBooth Consultation

Group tour

Tour itinerary

Duration7 days / 6 nights

Airport transferLocal receptionEntry badge4-star hotelBusiness mealsFull transportSightseeing

10500 CNY/person
View itinerary

Exhibition Data

1/1
Edition
30000㎡
Exhibition area
480
Exhibitors
26536
Visitors

Seoul Sport Expo Details

The Seoul International Sports Goods & Fitness Exhibition (SPOEX) is South Korea’s largest trade show dedicated to the outdoor and sports equipment industries, co-organized by the Korea Sports Goods Promotion Association and the Korea International Trade Association. The event focuses on outdoor gear, fitness equipment, and specialized apparel, bringing together leading global brands and their authorized distributors, including BLACK YAK, KOLON, and Mont-Bell. As a cornerstone of Asia’s mature outdoor market, SPOEX distinguishes itself by fostering deep connections between Asia-Pacific buyers and international suppliers, offering platforms for new-product launches, technology showcases, and business‑development opportunities.
Industry:
Sport fairSouth KoreaSport fairSeoulSport Expo
Organizer:
Korea Sports Promotion Foundation (KSPO), Korea International Trade Association (KITA)
City:
South KoreaSeoul
Venue:
COEX Convention & Exhibition Center
Address:
513, Yeongdong-daero, Gangnam-gu, Seoul

Profile

The Seoul Sports & Fitness Exhibition (SPOEX) is the largest and most renowned outdoor and sporting goods exhibition in South Korea. Co-organized by the Korea Sports Promotion Foundation (KSPO) and the Korea International Trade Association (KITA), it has established cooperative partnerships since 2010 with major international sports expos worldwide (including ISPO, FIBO, Asia Outdoor, China Sports Show, Sportex Middle East, and Outdoor Retailer). A dedicated SPOEX promotion center has been set up to attract international exhibitors and buyers. 

The previous edition of SPOEX covered a total exhibition area of 30,000 square meters, featuring 480 exhibitors from China, Japan, India, Thailand, Taiwan (China), Russia, Italy, Singapore, Germany, the United States, Poland, and other regions, with an attendance of 26,536 visitors.

South Korea boasts the most mature outdoor sports and products market in Asia, with activities such as mountaineering, skiing, hiking, and camping being widely popular. Renowned outdoor brands like BLACK YAK, KOLON SPORT, and TrekSta originate from Korea, while brands such as Mont-Bell, Lafuma, and Berghaus are operated through Korean distributors. In the outdoor apparel and accessories sector, South Korea is also the largest market for GORE-TEX outside of the United States. (Copyright belongs to Juzhan. Reproduction without permission is prohibited.)

SPOEX has become the most important professional exhibition in South Korea's sporting goods industry. With its growing international influence, it serves as an excellent platform for new product launches, cutting-edge technology showcases, and acquiring new clients.

Seoul Sports & Fitness Exhibition (SPOEX) tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.

Partial exhibitor directory and exhibitor list for Seoul Sports & Fitness Exhibition (SPOEX): ANHUI SAWY SPORTS GOODS CO., LTD., Motioncare Company, BROJ, PICON, LEXCO CO., LTD., SNS Co., Ltd, and others. The 2026 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.

View more

SPOEX Exhibitior List

Seoul Sports & Fitness Exhibition (SPOEX) Range

Outdoor Sports:
  • Climbing Equipment ,
  • Camping Gear ,
  • Hiking Equipment ,
  • Tents ,
  • Outdoor Tables and Chairs ,
  • Sleeping Bags ,
  • Sleeping Pads ,
  • Hammocks ,
  • Lamps ,
  • Knives ,
  • RV Design ,
  • Rescue Equipment
Bicycles:
  • Complete Bicycles ,
  • Mountain Bikes ,
  • Track Bikes ,
  • Folding Bikes ,
  • Electric Bikes ,
  • Bicycle Components ,
  • Merchandise
Water Sports Gear:
  • Diving Equipment ,
  • Wetsuits ,
  • Underwater Hunting Supplies ,
  • Small Boats ,
  • Speedboats ,
  • Canoes ,
  • Surfboards ,
  • Sailboards ,
  • Wakeboards
Fitness Equipment:
  • Gym Bikes ,
  • Heavy-Duty Fitness Machines ,
  • Electric Treadmills ,
  • Sports Medicine Products ,
  • Sports Nutrition Products ,
  • Sports Endurance Monitors
Sporting Goods:
  • Team Ball Sports ,
  • Football ,
  • Basketball ,
  • Volleyball ,
  • Rugby ,
  • Field Hockey ,
  • Tennis ,
  • Table Tennis ,
  • Squash ,
  • Badminton ,
  • Cricket ,
  • Bowling ,
  • Billiards ,
  • Sportswear ,
  • Fabric-Based Apparel ,
  • Apparel Accessories
Sports and Leisure:
  • Roller Skating ,
  • Skateboarding ,
  • Air Sports ,
  • Motorcycle Sports ,
  • Rescue Equipment ,
  • Equestrian Sports ,
  • Shooting ,
  • Hunting Apparel ,
  • Martial Arts Attire ,
  • Martial Arts Equipment
Venue Facilities:
  • Gymnasium Facilities ,
  • Flooring ,
  • Lawns ,
  • Competition Equipment

Booth Sales

2026 Seoul Sport Ticket Sales

Seoul Sport Venue

COEX Convention & Exhibition Center
Address: 513, Yeongdong-daero, Gangnam-gu, Seoul
COEX Convention & Exhibition Center实景
COEX Convention & Exhibition Center实景图
COEX Convention & Exhibition Center实拍
COEX Convention & Exhibition Center实拍图
COEX Convention & Exhibition Center实拍图
COEX Convention & Exhibition Center实景
COEX Convention & Exhibition Center展馆图
COEX Convention & Exhibition Center实景图
COEX Convention & Exhibition Center实景图
COEX Convention & Exhibition Center实拍
COEX Convention & Exhibition Center实拍
COEX Convention & Exhibition Center实景图
COEX Convention & Exhibition Center实拍图

Venue transport

Metro / rail

Take Metro Line 2 (green) to Samseong Station. After exiting through Exit 5 or Exit 6, you can reach the COEX complex directly via a covered indoor walkway, without having to go above ground; the exhibition halls are just a few minutes’ walk away.

Take Metro Line 9 (gold) to Bongeunsa Station. Exiting through Exit 7 provides convenient access to COEX.

Air

From Incheon International Airport (ICN): The airport limousine bus is the most convenient option, especially when traveling with luggage. You can take either route 6103 or 6703 (KAL Limousine) directly to the COEX City Air Terminal (CALT), where you’ll arrive right at the terminal. Alternatively, take the AREX express train from the airport to Seoul Station; the journey takes approximately 43 minutes. From there, transfer to Subway Line 2 and ride to Samseong Station.

Seoul Sport Booth Price

Standard booth
Standard booth|9 m² incl. basic setup
29000 元/9平方米
Blank booth
Blank booth|From 18 m², construction not included
26500 元/9平方米
View Floor PriceBooth Consultation

Process

  1. 1.Submit the business license of the company
  2. 2.Submit product picture and name
  3. 3.Receive exhibition presentation documents and booth drawings
  4. 4.Submit booth application form/Sign booth contract
  5. 5.Pay the contract booth deposit
  6. 6.Prepare for exhibition