Haining International Flower City
Haining International Flower City is located in the Chang’an Flower Park, Chang’an Town, Haining City, Zhejiang Province, diagonally opposite Haining International Tire City, on the north side of Provincial Highway 101. Situated within the densely populated Yangtze River Delta region—where people, goods, and information flow freely—the area boasts a robust economy, vibrant import‑export trade, and extensive logistical reach across multiple provinces. Leveraging the flower‑industry foundation of the Chang’an Flower Park in Haining and the industry‑leading expertise of Zhejiang Hongyue Flower Co., Ltd., the project aims to establish a specialized marketplace focused on the production, trading, and information services related to flowers, nursery stock, and other horticultural products.
The project encompasses a total site area of 700 mu and will be developed in three phases.
Phase I covers 50 mu and is scheduled to enter operation in October 2013, with a total floor area of 31,371 square meters, including a trading hall, an office building, and supporting parking facilities. The three‑story trading hall spans 18,426 square meters and features interconnected corridors; each floor is equipped with loading/unloading and logistics service areas to facilitate efficient cargo handling and circulation. It primarily accommodates fresh cut flowers, premium potted plants, horticultural supplies, high‑end planters, garden ornaments, outdoor furniture, and other home‑gardening‑related products. The nine‑story office building offers 12,945 square meters and is designed to provide complementary dining, office, and lodging services for the entire market.
Phase II occupies 50 mu and comprises greenhouse facilities supporting the market. Key offerings include potted plants, greenhouse‑grown flowers, garden plants, and courtyard‑related products.
Phase III spans 600 mu and is dedicated to an outdoor horticultural‑plant trading zone, which includes a 300‑mu market trading area and a 300‑mu ancillary production and maintenance zone. This phase focuses on the trade of large ornamental foliage plants, potted specimens, premium landscape seedlings, unique stones, and horticultural supplies.
The entire trading complex is supported by a state‑of‑the‑art logistics system. Benefiting from its strategic geographic location and functional positioning, the market seeks to become a premier platform for showcasing cutting‑edge horticultural products and technologies, both domestically and internationally. It will feature exclusive showrooms for leading international horticultural brands as well as premium exhibition and trading spaces for renowned domestic horticultural enterprises. Upon completion, the facility will serve as an information hub for the city’s flower‑driven industries, a center for floral cultural exchange, a venue for variety introduction and trial cultivation, a technical training center, a showcase for advanced horticultural equipment, and a product trading hub. Ultimately, it will evolve into a distinctive, fully featured brand‑name flower‑trading destination, offering comprehensive home‑gardening solutions throughout the Yangtze River Delta and beyond.
