• International Toy Industry Giants: Mattel, Hasbro, LEGO, MGA Entertainment, Playmobil, Simba Dickie Group, Ravensburger, JAKKS Pacific, VTech, Spin Master, Zapf Creation, Carrera, Schleich, Steiff, Brio, Fisher-Price, Little Tikes
• Wooden and Sustainable Toy Brands: Kapla, Hape, Plantoys, Goki, HABA, Selecta, Eichhorn, EverEarth, Bajo, Le Toy Van, Tegu, Grimm’s, Melissa & Doug, Janod
• Baby and Infant Products Brands: Done by Deer, Flow Amsterdam, Fehn, Chicco, BabyBjörn, NUK, MAM, Lansinoh, Philips Avent
• Model and Collectible Brands: Revell, Faller, Herpa, Märklin, Fleischmann, Tamiya, Dragon Models, Corgi, Hot Wheels, Matchbox, Siku, Bruder, Welly, Maisto, Bburago
• Games and Publishing Brands: Ars Edition, Ravensburger, Asmodee, Kosmos, Amigo, Piatnik, Zoch, Days of Wonder, Fantasy Flight Games, CMON
• Electronic and Smart Toy Brands: Robosen, Silverlit, WowWee, Sphero, Anki, Makeblock, UBTECH, Wonder Workshop, LEGO Education
• Leading Chinese Exhibitors: Alpha Animation, Xinghui Entertainment, Shifeng Culture, Xinyu Technology, Haiyang Toys, Century Friendship, Xiaobailong, Dinosaur Island, Wanji Toys, Haipengda, Huada Toys, Yade Toys, Hendi Toys, Huawei Technology, Qunxing Toys, Gaole Shares, Interactive Entertainment, Caipo Science & Education, Meizhi Models, Shuangying Toys, Senbao Building Blocks, Qimeng Building Blocks, Bangbao Educational Toys, Ke’er Toys
• Outdoor and Sports Goods Brands: Panini America, Spinnovation, WeRoll Tech, Ravensburger (Outdoor Series), Simba (Outdoor Series)
• Stationery and Creative Design Brands: Herma, Nordic Houseware Group, Online Schreibgeräte, Stabilo, Faber-Castell, Lyra, Maped, Pelikan

Household Goods: Fashion accessories and hair ornaments; chains and pendants; bracelets; rings; watches; eyewear and related accessories; cosmetics; fragrances; scarves; hats; bags and backpacks; boxes and wall décor; umbrellas; mobile phone and laptop accessories; temporary tattoos; home décor items; children’s room furniture; lighting, lamps, and associated fixtures; seasonal decorations; ceramics and tableware; candles and tea lights; placemats and napkins; storage containers; mirrors; posters and artwork; carpets and floor mats; wallpapers and wall decals; garden accessories; home décor pieces; kitchen accessories; picture frames; textiles and bedding; household textiles; kitchen textiles; souvenirs; baking sets

Dolls and Plush Toys: Dolls and baby dolls; fashion dolls; play dolls and other types of dolls; designer and collector’s dolls; doll clothing; doll accessories; doll furniture; doll strollers; doll living rooms and houses; dollhouse components and accessories; miniature dollhouses and related parts; Punch and Judy puppets; other puppets and theatrical props; toy stores; household appliances and children’s products; teddy bears; plush and fabric items for infants and toddlers; collector’s items; other plush and fabric products; functional plush toys

Infant and Baby Products: Infant toys and bath toys; teething aids; books and photo albums; walkers; educational infant toys; mobile phones; push-and-pull toys; rattles; grasping toys; soft toys; wooden toys; plastic toys; rocking toys; children’s cars; scooters; blankets; play mats; infant textiles; infant fashion; heaters; car seats and infant carriers; travel cots; baby carriers and bags; bibs; ceramics and tableware; potties and related accessories; room décor and wall decals; nursery equipment and accessories; infant mobiles; outlet covers; safety guards

Wooden Toys and Natural Material Toys: Wooden toys and related items, including those for infants and toddlers; toy stores and accessories; games and accompanying materials; wooden decorative items; wooden construction kits; wooden vehicles; rocking horses and rocking animals; educational wooden toys; therapeutic toys; wooden mobile phones; wooden musical instruments; children’s room furnishings; nursery and school supplies; other wooden toys and wood-based products; wooden animals and figures; toys made from cork; toys crafted from other natural materials and handicrafts

School Supplies, Stationery, and Creative Design Items: School supplies, stationery, workbooks, folders, organizational tools; writing implements; drawing materials and colors; compasses, drafting tools, sharpeners; labels, foils, stickers; schoolbags and related accessories; crafts; metalworking beads and kits; wax products; wickerwork; gift ribbons, wrapping paper, packaging materials, etc.

Tech Toys, Educational Toys, and Action Toys: Tech toys and toy cars; metal toys; plastic toys; construction and architectural toys; battery-powered vehicles; other tech toys; educational toys; teaching aids; knowledge-based games; optical toys; musical toys and instruments; clocks; edible modeling clay; other action toys

Electronic Toys: Robot toys—robot models (kit versions); robot figures; electronic pets; coding toys; remote-controlled toys; drones; tracking toys, slot-car racers and related accessories; virtual reality games; augmented reality toys; virtual reality devices; 3D printing and related accessories; walkie-talkies; microphones; headsets

Model Railroads and Model Building: Model railroads, model railways; electric trains and related components; narrow-gauge railway vehicles; cable and suspended railways; digital control systems for model railways; computerized control systems; model railroad construction kits; children’s railways; buildings and architecture; model structures; exhibitions; RC model building; tiger racing tracks

Sports, Leisure, and Outdoor Activities: Winter outdoor sports gear; winter toys; ice sports equipment and accessories; children’s vehicles (strollers, pushcarts, scooters, etc.); motorized vehicles; water toys and swimming aids; water sports gear; wind sports; kites

Festival Items, Carnivals, and Fireworks: Festival merchandise, promotional items, sales aids; birthday-themed items; carnival costumes; carnival masks; knightly accessories; role-playing costumes and related items; fireworks; rockets; stage fireworks; battery-operated fireworks; illumination fireworks; shooting systems

Games, Books, Learning, and Experiments: Children’s games; quiz games; card games; dice games; puzzles; parlor games; board games; coloring books; comics; learning and teaching materials, study and experimentation resources, educational games; experiment kits; golden globe awards; magnetic items; drafting tools