Exhibition Information
展会简介
The Exhibition Value of the Shanghai International Fashion & Apparel Show
- The China International Fashion Fair (CHIC) is China’s longest‑running, largest‑scale, and most influential professional event in the apparel industry. Since its inception in 1993, it has grown into Asia’s premier fashion and apparel trade show, widely recognized by the industry as a leading indicator and barometer of trends in China’s fashion sector. Co‑organized by the China National Garment Association, China International Trade Center Co., Ltd., and the Textile Industry Branch of the China Council for the Promotion of International Trade, CHIC is held twice annually—spring and autumn—at the National Exhibition and Convention Center in Shanghai. It serves as a central platform for connecting global apparel‑industry resources, showcasing cutting‑edge fashion innovations, and shaping industry development trends.
- The core value of exhibiting lies in its comprehensive, end‑to‑end industry coverage and its unique ability to precisely connect exhibitors with global buyers. The fair spans the entire apparel value chain, including menswear, womenswear, childrenswear, sportswear and outdoor gear, traditional Chinese‑style and new‑Chinese‑style collections, bespoke tailoring, accessories and luggage, as well as supply‑chain manufacturing. From advanced textile technologies and smart manufacturing solutions upstream to branded apparel downstream, CHIC creates a fully integrated industrial ecosystem. Its professional audience comprises key purchasing decision‑makers from dozens of countries and regions worldwide, including brand buyers, boutique retailers, e‑commerce platforms, MCN agencies, and offline channel distributors, providing exhibitors with a strategic gateway to engage directly with global procurement leaders.
- The exhibition establishes an international platform that links global markets, bringing together industry leaders and innovative forces. Past editions have attracted overseas pavilions from France, Italy, Germany, South Korea, Japan, Brazil, Peru, and many other countries, alongside domestic industrial clusters and leading enterprises. From established brands to emerging designers, from benchmarks in smart manufacturing to pioneers of traditional Chinese cultural aesthetics, the diverse exhibitor lineup vividly showcases the innovative strength and rich diversity of China’s apparel industry.
- The fair aligns with three major industry trends—technological productivity, cultural productivity, and green productivity—building a high‑level hub for deep integration among industry, academia, research, and application. Focusing on前沿 technologies such as AI‑driven design, 3D virtual development, and flexible supply chains, CHIC highlights groundbreaking innovations like smart health‑monitoring T‑shirts, AI‑powered football‑inspired streetwear, and bio‑based fibers infused with cooling technologies. Meanwhile, the resurgence of traditional Chinese culture transcends mere symbolic expression, with works such as intangible cultural heritage embroidery, Song brocade waistcoats, and ethnically inspired plant‑dyed leather garments breathing new life into time‑honored aesthetics. Concurrent with the exhibition, CHIC hosts over a hundred specialized events—including the CHIC Business Forum, Design Power Salon, and Circular Innovation Fashion Conference—providing in‑depth discussions on critical topics such as the practical implementation of new‑type productivity, green compliance, and the convergence of AI and retail.
- For Chinese enterprises, CHIC represents a strategic gateway for expanding both domestic and international markets, accessing global resources, and demonstrating their innovative capabilities. Leveraging Shanghai’s strategic position as an international consumption hub, CHIC radiates across global markets. Since relocating to Shanghai in 2015, the fair has evolved from a conventional order‑placement platform into a testing ground for industry innovation and a pivotal resource‑matching center. Exhibitors can use this platform to connect with key global procurement networks, seizing early opportunities in the ongoing transformation of the apparel industry toward technological advancement, cultural enrichment, and environmental sustainability.





