Beauty & Care IstanbulBeauty & Care Istanbul

Beauty & Care Istanbul is the annual trade exhibition for Turkey's beauty and personal care industry. The name "Beauty & Care" symbolizes the comprehensive scope of the event: providing modern, professional, and forward-looking solutions for beauty and wellness.

The exhibition brings together domestic and international industry professionals to exchange insights on current trends, cutting-edge technologies, and innovative practices. Key focus areas include medical aesthetics, professional cosmetics, hair care, spa, wellness, and healthy living.

Visitors can explore a wide range of products and services, from advanced equipment for aesthetic dermatology treatments to cosmetics and skincare products, as well as solutions for spa therapies, hair styling, and hand & foot care. The concept of promoting holistic well-being further enriches the offering, reflecting a growing trend in Turkey.

This event is specifically tailored for professional visitors. Beauty & Care Istanbul attracts doctors, dermatologists, clinic and hospital managers, pharmacists, beauticians, beauty experts, and industry professionals from Turkey and abroad. Exhibiting companies leverage this platform to showcase their innovations and expand into new markets.

As the official designated agent for this exhibition, Juzhan will continue to lead Chinese enterprises to participate in Beauty & Care Istanbul, providing high-quality services to help them explore the Middle Eastern market. The exhibition radiates across North Africa, the Middle East, Eastern Europe, and Western Europe, attracting 518 exhibitors and nearly 20,000 professional visitors globally. Istanbul will serve as a hub for cutting-edge products in medical aesthetics and anti-aging technologies, opening up the last potential market in the Middle East for Chinese enterprises.